15 August 2007

Progressive’s Country of Origin Labelling Programme

The vast majority of whole sourced fresh food products sold in Foodtown, Woolworths and Countdown stores is New Zealand sourced.

For example over the last 12 months our stores have sold:

• 100% NZ fresh whole sourced chicken
• 100% NZ fresh whole sourced seafood
• 98% NZ fresh whole sourced meat
• 78% NZ fresh whole sourced fruit and vegetables

Progressive Enterprises Limited has also had in place for sometime a proactive ‘Best Practice Policy’ of labelling Country of Origin on all imported fresh fruit and vegetables and will also look to work with our suppliers to implement this for any imported whole sourced fresh seafood and meat.

Ends