Media Release 12 January 2010

Turbo charge your cash flow this summer with Jim Beam Boot Full of Loot

Jim Beam is offering one lucky person a boot full of cash valued at $20,000. In specially marked packs of Jim Beam from 11 January to 2 April, there will be Gold and Silver keys which will entitle the holder to be in the draw to win.

The Gold key holders will be in the running for a Grand Prize of $20000 cash plus flights for two adults from anywhere in New Zealand, 3 night’s accommodation and a 3 day VIP pass to the Hamilton ITM400. Two runners up Gold key holders will win $5000 cash plus flights for two adults from anywhere in New Zealand, 3 night’s accommodation and a 3 day VIP pass to the Hamilton ITM400.

Each of the Gold key holders will be flown to the 2010 Hamilton ITM400 V8 Supercars, where they will face the hair raising task of seeing if their Gold key unlocks the V8 boot containing $20,000!

There are also loads of weekly prizes including cash, and tickets to the Hamilton ITM400.

So pick up your Jim Beam & Cola or Full Strength and be in the race to cash in with Jim Beam at the 2010 V8 Supercars

ENDS