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ATEED's half a million dollar slogan yet another waste

MEDIA RELEASE
ATEED'S HALF A MILLION DOLLAR SLOGAN YET ANOTHER WASTEFULDISGRACE
12 NOVEMBER 2016
FOR IMMEDIATE RELEASE

The Auckland Ratepayers’ Alliance is calling for the Council to clip ATEED’s budget after it was revealed today that the Auckland Council agency has spent $500,000 on a new city slogan, worked on by 115 council staff over two years. Incredibly, the new slogan, "The Place Desired by Many” is simply a translation of Tamaki Makaurau - the Ngati Whatua name for the city.
“This must be the most expensive two-word translation in the history of Auckland,” says Ratepayers’ Alliance spokesperson, Jo Holmes.
“Putting aside the merits of this particular slogan, we simply do not need to spend big bucks on a new city tag line every time a new Council or Mayor is elected. That’s not what Aucklanders pay their rates for."
“It seems that every week ATEED is in the media for wasting our money. Surely it is time for the Council to stop feeding the beast with excessive amounts of ratepayer’s money."
"At this rate, ATEED's CEO, Brett O’Riley, is on course to replace Len Brown as the Auckland Council ‘face of waste’."
ENDS