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New E-Research Company Means Business

Fed up with dead-end searches on the Internet? Wasting time? Too much rubbish on the Internet? New trend setting e-research company, looks set to make these kinds of complaints history. The sheer volume of information in this era of globalization is creating information overload. This information revolution has been the catalyst for Impresario-online, an Internet start-up company launched in Hamilton, New Zealand this week. And its already generating competitive advantage for clients. is an e-research company. It supplies information directly researched from the Internet. Impresario provides business intelligence customized to client’s needs: specific knowledge about what competitors are doing, new industry trends and recent research developments. Armed with this knowledge, businesses are able to develop more competitive strategies and thus increase customer satisfaction and market share. The company also develops Internet strategies for businesses wanting to enhance their visibility on the World Wide Web.

The company is currently working on several projects for clients. One relates to the analysis of data available on the impact of genetically modified crops on the environment and health. Another is concerned with selecting websites which provide useful information for medical practices. Director Michele Orgad sees e-research as an important new trend in which clients can tap into the power of the information age, embrace new technology and gain competitive advantage.

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Subscribe to Scoop’s 'The Catch Up' our free weekly newsletter sent to your inbox every Monday with stories from across our network. directors Michele Orgad and Jeanne Schoenberger have been using the Internet since it’s beginnings. Michele is based in Hamilton and is involved in on-going research in communication studies on the role of the Internet for the dissemination of information. Jeanne is based in New York and has been an independent consultant to international organisations. She has extensive Internet experience as well as having worked with one of the earliest web-site developers in New York in 1995.

Anyone seeking to tap into the power of the net to gain competitive edge needs to take a look at

For further information, contact Michele Orgad, Tel: (07) 829 4896 or Fax: (07) 829 4816


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