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Free Thinking Marketers Are Watching Whoiswhere™

Changing The Way Businesses Market & Sell
Accurate Location Data Building By Building

15 December 2006

Free thinking marketers are watching whoiswhere™ become New Zealand’s prime source of accurate location business data.

Wellington based company E-ideas Ltd, developed whoiswhere™ taking a spatial view of the world, building by building, street by street, and now city-by-city.

Only twenty months ago, whoiswhere™ started changing the way businesses market and sell.

So great is the demand for good data throughout New Zealand they have just announced an exclusive venture to nationally expand in the next six months.

whoiswhere™ provides accurate location data for small and large companies with selective services that are revolutionizing outdated practices and uses of direct marketing lists. The parent company, E-ideas also manages and implements expert sales training and on-going marketing programmes.

The innovative Managing Director, Assia Salikhova is passionately committed to building a company based on principles for and of excellence. This opens a new opportunity for business and marketing professionals to participate in one of those special moments in New Zealand’s commercial history when the right people hear the call, and ride the next big wave well into the 21st century.

Assia Salikhova arrived in New Zealand in 1996 with extensive experience, holding a PhD in molecular biology, followed by leadership in IT telecommunication development at IBM NZ.

In 2004, her creative advertising and design company, Art Studio needed a list for a direct marketing campaign. Not finding such a list, Assia started her own data research after hours with the help of one student.

Two months later, discovering how challenging it was to gather quality, useful information, Assia had 14 contractors, and herein evolved ‘mission impossible':

Create New Zealand's leading system of data gathering and maintenance to empower businesses to know themselves better through the use of smart, targeted and ultimately cost-effective campaigns.

# # #

If you'd like more information, or to schedule an interview, contact Assia Salikhova directly: assia @

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