Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

TNS acquires Conversa Global New Zealand

4 JULY 2007


TNS STRENGTHENS CONSULTANCY POSITION
TNS acquires Conversa Global New Zealand

Auckland, July 4, 2007… TNS New Zealand has significantly enhanced its business consultancy credentials with the acquisition of Auckland based Conversa Global. TNS New Zealand and Conversa Global will be merged into a new entity, to be known as TNS Conversa.

Chris Riquier, Managing Director, TNS Oceania said: “Conversa Global has established a strong position in the New Zealand market through its ability to deliver value added research based business consultancy via a unique combination of commercial and market research experience”.

The combination of TNS and Conversa Global will offer services and client outputs not currently available in the New Zealand market.

TNS delivers to clients world leading expertise in branding and advertising, segmentation and positioning, stakeholder management and new product development, in addition to its suite of online applications and access to the group’s global network. These strengths will be enhanced by Conversa’s commercial business consultancy experience.

Michael Lucas, a Director of Conversa Global, has been appointed to the position of Managing Director, TNS Conversa, New Zealand.

“The combination of the two companies will form New Zealand’s largest research consultancy” said Riquier.

James Hall, Regional Managing Director, TNS Asia Pacific, Latin America, Middle East and Africa, said that the acquisition aligns closely with TNS’ global strategy to be recognised as the leader in delivering value added information and insights that help clients to make more effective decisions.

“Clients are demanding accountability and the solutions that TNS Conversa will be able to offer meet this need”, said Hall.

ENDS

Note to Editors:
About TNS:
TNS is a global market insight and information group.

Our strategic goal is to be recognised as the global leader in delivering value-added information and insights that help our clients to make more effective decisions.

As industry thought leaders, our people deliver innovative thinking and excellent service to global organisations and local clients worldwide. We work in partnership with our clients, meeting their needs for high-quality information, analysis and foresight across our network of over 70 countries.

We are the world’s foremost provider of custom research and analysis, combining in-depth industry sector understanding with world-class expertise in the areas of new product development, segmentation and positioning research, brand and advertising research and stakeholder management. We are a major supplier of consumer panel, media intelligence and internet, TV and radio audience measurement services.

TNS is the sixth sense of business.
www.tns-global.com

About Conversa Global:
Conversa Global is a world class research based business consultancy. We combine robust market research with financial and economic analysis to solve market facing commercial problems.

Our approach is to engage with management to understand the underlying drivers of the commercial problem and potential levers management can pull. We then use a blend of market research and commercial analysis to develop prioritised actions and insights for solutions to the problem.

Conversa people engage with organisations at every level from the marketing team to CEO and Boards. Our relationships with clients go well beyond marketing – stakeholders include general management, operations, customer service, production, sales and distribution, service delivery, IT and technical managers.

Our people are highly motivated, commercially experienced problem solvers with expertise in a variety of disciplines. Our backgrounds in statistics, econometrics, commercial management, management consultancy, marketing, financial and market research combine to form a high performance team.

www.conversaglobal.com

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 


Federated Farmers: NAIT Levy Increases Must Achieve Accurate, User-friendly System
Nobody welcomes extra costs but if OSPRI is to catch-up on under investment in the NAIT platform and deliver on its workability and farmer support, levy increases are probably necessary, Federated Farmers says... More>>



Westpac: More Job Opportunities, But Growth In Workers’ Earnings Remains Subdued

The Westpac McDermott Miller Employment Confidence Index rose 1.2 points in the December quarter, to a level of 106.9. This was the sixth straight rise in the index since the Covid-19 lockdown in 2020. Michael Gordon, Acting Chief Economist for Westpac, noted that the rise in the index has largely been driven by perceptions... More>>




Statistics: Card Spending Continues To Increase As COVID-19 Restrictions Ease

The busy Christmas period combined with easing COVID-19 restrictions helped to increase card spending in December 2021, Stats NZ said today... More>>

TradeMe: Job Market Ends 2021 On A High With Record Number Of Vacancies
The New Zealand job market finished 2021 on a high note, with the ball still firmly in the job hunters’ court, according to the analysis of 69,600 vacancies listed on Trade Me Jobs for the quarter ending 31 December (Q4)... More>>


Insurance Council of New Zealand: September South Island Windstorm Cost $36.5 M Raises 2021 Extreme Weather Claims Total To $321.6 M

Gale force winds and storms between 9 and 13 September 2021 resulted in insurers supporting communities to the tune of $36.5 m. This is a significant rise, of $16.7 m, on preliminary figures for the event and lifts the end of year total for all extreme weather events in 2021 to $321.6 m... More>>


Statistics: Building Consents Hit New Highs In November
There were a record 48,522 new homes consented in the year ended November 2021, Stats NZ said today. This was up 26 percent compared with the year ended November 2020... More>>