Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Uni Graduate shaves head for a MINI!

6 March 2007

Uni Graduate shaves head for a MINI!


People will go to all lengths to win a prize and that’s just what Kirsty Dinnan did to win a brand new MINI.

Kirsty, aged 25 years, shaved her head and had a Mintshot tattoo placed on her butt as part of the “What would you do to win a MINI?” competition run by Marc Ellis’ new website, Mintshot.co.nz.

Mintshot.co.nz, which launched in November, has been running monthly competitions with MINI. The February competition was the craziest yet, receiving thousands of entries.

“We’ve been overwhelmed by the number of entrants and the lengths they will go to, to win a MINI. Kirsty’s entry was certainly a stand out,” says Marc Ellis, Mintshot director.


Kirsty, a recent marketing graduate, who is based in Palmerston North, flew to Auckland on Wednesday to complete her challenge. At Mods Hair in Ponsonby, she said goodbye to her luscious blonde hair, as it was clipped off, followed by shaving foam and a razor.

Kirsty was then taken up the road to Auckland Tattoo studio, where she had a Mintshot tattoo embedded on her right butt cheek. During the process all she could say was: “I have won a car, I have won a car! Thank you. Thank you.”

“I was astounded that all she could say was ‘Thank you’, considering what she looked like! I did wonder if she would go through with it, as looks can be important to someone in their twenties. She’s a brave girl” says Ellis.

Kirsty is in the middle of job interviews and has a major one in a couple of weeks, so is hoping someone can lend her a wig!

Mintshot have three more MINI to give away in the next few months. Ellis says they have a few more tricks up their sleeves to find deserving winners.

Mintshot has 70,000 New Zealanders engaged in its model, whereby users watch ads and get rewarded with ‘Mintshot dollars’ which they can then use to win prizes such as plasma screens, flights, diamonds, BBQ’s, food, drink and much more.

As well as being an opt in entertainment portal for viewers to watch and give their opinions on advertisers’ latest products, services and commercials, the site provides advertises with invaluable data profiles on consumer behaviour.

  • www.mintshot.co.nz
  • -Ends-

    © Scoop Media

     
     
     
    Business Headlines | Sci-Tech Headlines

     

    TradeMe: Property Prices In Every Region Hit New High For The Very First Time

    Property prices experienced their hottest month on record in December, with record highs in every region, according to the latest Trade Me Property Price Index.\ Trade Me Property spokesperson Logan Mudge said the property market ended the year with ... More>>

    Motor Industry Association: 2020 New Vehicle Registrations Suffer From Covid-19

    Chief Executive David Crawford says that like some other sectors of the New Zealand economy, the new vehicle sector suffered from a case of Covid-19. Confirmed figures for December 2020 show registrations of 8,383 were 25% ... More>>

    CTU 2021 Work Life Survey: COVID And Bullying Hit Workplaces Hard, Huge Support For Increased Sick Leave

    New data from the CTU’s annual work life survey shows a snapshot of working people’s experiences and outlook heading out of 2020 and into the new year. Concerningly 42% of respondents cite workplace bullying as an issue in their workplace - a number ... More>>

    Smelter: Tiwai Deal Gives Time For Managed Transition

    Today’s deal between Meridian and Rio Tinto for the Tiwai smelter to remain open another four years provides time for a managed transition for Southland. “The deal provides welcome certainty to the Southland community by protecting jobs and incomes as the region plans for the future. The Government is committed to working on a managed transition with the local community,” Grant Robertson said. More>>

    ALSO:

    OECD: Area Employment Rate Rose By 1.9 Percentage Points In The Third Quarter Of 2020

    OECD area employment rate rose by 1.9 percentage points in the third quarter of 2020, but remained 2.5 percentage points below its pre-pandemic level The OECD area [1] employment rate – the share of the working-age population with jobs – rose ... More>>

    Economy: Strong Job Ad Performance In Quarter Four

    SEEK Quarterly Employment Report data shows a positive q/q performance with a 19% national growth in jobs advertised during Q4 2020, which includes October, November and December. Comparing quarter 4, 2020, with the same quarter in 2019 shows that job ad volumes are 7% lower...More>>

    NIWA: 2020 - NZ’s 7th-warmest Year On Record

    The nationwide average temperature for 2020, calculated using stations in NIWA’s seven-station temperature series which began in 1909, was 13.24°C (0.63°C above the 1981–2010 annual average). New Zealand’s hottest year on record remains 2016, when... More>>

    Quotable Value New Zealand: Property Market Set To Cool From Sizzling To Warm In 2021

    Nostradamus himself could not have predicted the strange series of events that befell our world in 2020 – nor the wild trajectory of New Zealand’s property market, which has gone from “doom and gloom” to “boom and Zoom” in record time. Even ... More>>