Kiwi website shows off best of NZ

11 November 2008

Kiwi website shows off best of NZ

With global brands drowning out New Zealand businesses, a new web directory, 'The Kiwi Story', has taken up the challenge to help everyone find great New Zealand businesses.

'The Kiwi Story' website stands out because it focuses on top quality and unique kiwi businesses that have a distinct New Zealand feel. In the words of the founder, Chee Pang, 'The Kiwi Story' is about "showing the best of what New Zealand has to offer".

"You won't find international companies like McDonalds or Starbucks on the website. We only focus on totally New Zealand businesses that provide unique and quality products and services – ones that can't be easily replicated around the world," says Pang.

Among other things, the website highlights NZ 'fashion' and 'arts and culture' industries. Many of the creative businesses listed on 'The Kiwi Story' are run by talented kiwi designers but lack market exposure. One example is Anahera, a local fashion label that creates Maori-inspired 'artwear' garments, specialising in custom designed wraps and capes.

Unlike other New Zealand web directories, 'The Kiwi Story' places a limit to how many businesses can appear in each category. This makes it easy for people to find what they want since they don't have to waste time trawling through pages and pages of listings searching for unique and quality products.

'The Kiwi Story' has a wide range of categories. Some examples of the featured products and services include kiwi artwork on gumboots, eco-friendly web hosting services, New Zealand-made cell-phone radiation protectors, and native flower essences.

Many of the businesses listed on 'The Kiwi Story' give off a sense of what it means to be New Zealand. Edenhouse, a boutique hotel in Nelson, has captured the spirit of kiwi hospitality by offering a unique personalised service including dining with their guests. Despite being internationally acclaimed, it is relatively unknown in New Zealand.

As part of the official website launch, 'The Kiwi Story' is giving a lucky winner the opportunity to bring someone special from overseas and show them around New Zealand. The "Show Off New Zealand" competition grand prize includes a return airline ticket for their guest and a $2000 prize package.

For more details about the website or the competition, go to www.thekiwistory.co.nz

ENDS

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