The Gold Rush Continues for Mojo
Media Release
13 October 2009
At Thursday’s
2009 CAANZ Effie Awards, Publicis Mojo was awarded double
Gold in the ROI and New Product Launch categories for
Speight’s Summit – Don’t mess with nature. Mojo was
also awarded Bronze for the David and Goliath Steinlager
Pure campaign.
Mojo’s success at this years Effies
comes on the back of Gold at this years Cannes for Schweppes
and multiple Golds and Advertising Effectiveness Agency of
the year at last years Effies.
In the past two years
of Effies, Mojo has won 5 Golds, 1Silver, 1 Bronze, Client
of the Year and Agency of the Year. 2009 also marked the 3rd
New Product Launch Gold for Mojo in the past 4 years.
“Continuing our Effies success with 2 Golds and one
Bronze proves that great creative communications really do
work,” Managing Partner Dean Divehall says.
“Our
sustained success over past years is no coincidence; it
comes from strong client partnerships matched against
Mojo’s understanding of New Zealanders and relentless
focus on discovery.
“Obviously this was a huge team
effort between the client and the agency and Lion Nathan has
been a brilliant client in the development of these
successful campaigns,” Divehall says.
“Developing
work that truly delivers to the bottom line for our clients
is the biggest reward of all.”
ENDS