Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Inghams warned over GM free chicken claims

Media Release
Issued 18 November 2009/no 50

Inghams warned over GM free chicken claims

The poultry producer Inghams Enterprises (NZ) Pty. Limited (Inghams) has received a warning from the Commerce Commission that it risked breaching the Fair Trading Act with claims that its chickens contained no genetically modified ingredients.

The Commission has completed an investigation into allegations that claims made in consumer and trade magazines and on television between January 2008 and June 2009 were false or misleading under the Fair Trading Act.

In the advertising, Inghams stated that its chicken products contained “No … GM ingredients” and “have no added hormones, GM ingredients or artificial colours” when the chickens had been fed soya feed which comprised 13 per cent genetically modified soy. Inghams also stated on its website that “Inghams GM policy is clear. Our poultry contains no GM content and are not genetically modified.”

The Commission engaged Jack Heinemann, Professor of Genetics and Molecular biology at Canterbury University to research and report on the question of whether animals exposed to feed containing genetically modified material (GM Feed) do in fact contain ‘no GM ingredients’.

In his report, a copy of which is available on the Commission’s website, Professor Heinemann concluded, “The cumulative strength of the positive detections reviewed …leave me in no reasonable uncertainty that GM plant material can transfer to animals exposed to GM feed in their diets or environment, and that there can be a residual difference in animals or animal-products as a result of exposure to GM feed …”

“Many consumers wish to avoid food products that contain GM ingredients and this is why food manufacturers like to position themselves as GM free. However consumers ought to be able to rely on the statements made in advertising,” said Commerce Commission Director Fair Trading, Adrian Sparrow.

“To consumers, perception is everything. Someone buying a chicken that is promoted as containing no GM ingredients, would not expect that the chickens had been fed on 13 per cent GM soya feed,” said Mr Sparrow.

Inghams ceased the advertising once the Commission began its investigation. The Commission has decided to issue a warning in this instance but will continue to monitor Inghams’ representations on this subject.

“The message to all food manufacturers is clear – consumers want to be able to make informed choices. Breaches of the Fair Trading Act undermine consumer confidence in your products, so compliance, through honest representations in labelling and advertising, is actually good for business,” said Mr Sparrow.

Background

The Fair Trading Act. Only the courts can decide if the Fair Trading Act has actually been breached. Breaches of the Fair Trading Act may result in prosecution in court. Companies found guilty of breaching provisions of the Fair Trading Act may be fined up to $200,000 and individuals up to $60,000.

Fair Trading Act Compliance resources are available on the Commerce Commission’s website www.comcom.govt.nz under Fair Trading/Developing a Fair Trading Compliance Program/compliance resources

ENDS

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Auckland Transport: Successful Bridge Repair Opens Two Additional Lanes To Traffic

The opening of two additional lanes on the Auckland Harbour Bridge this morning will help relieve some motorway congestion for motorists heading home to the North Shore tonight. More>>

ALSO:

Statistics New Zealand: COVID-19 Sees Record 12.2 Percent Fall In New Zealand’s Economy

Gross domestic product (GDP) fell by 12.2 percent in the June 2020 quarter, the largest quarterly fall recorded since the current series began in 1987, as the COVID-19 restrictions in place through the quarter impacted economic activity, Stats NZ said ... More>>

ALSO:

Climate: Scientists Release ‘Blueprint’ To Save Critical Ecosystems And Stabilize The Earth’s Climate

A group of scientists and experts produced the first comprehensive global-scale analysis of terrestrial areas essential for biodiversity and climate resilience, totaling 50.4% of the Earth's land. The report was published in Science Advances ... More>>

ALSO:

MPI: Independent Review Launched Into Assurances For Safe Transport Of Livestock By Sea

The Ministry for Primary Industries (MPI) has launched an independent review of the assurances it receives for the safe transport of livestock by sea. MPI Director-General Ray Smith says Mike Heron QC has been appointed to lead the review, which is expected ... More>>

ALSO:


Computers: New Zealand PC Market Grows Nearly 40% Due To Work From Home Demand

COVID-19 had large impacts on demand for PCs as businesses prepared for lockdowns by purchasing notebooks to mobilise their workforce. In the second quarter of 2020, New Zealand's Traditional PC market experienced a 39.7% year-on-year (YoY) growth ... More>>

ALSO:


University Of Auckland: Whale-Watching By Satellite – Follow Their Travels Online

Scientists have successfully attached satellite tracking tags to six New Zealand southern right whales, or tohorā, and are inviting the public to follow the whales’ travels online. Part of a major research project involving the University of Auckland ... More>>

Commerce Commission: Kiwibank Admits System Failures And Agrees To Pay Customers $5.2 Million

Kiwibank has entered into a settlement agreement with the Commerce Commission after reporting that it failed to have in place robust home loan variation disclosure policies, procedures and systems. In a settlement dated 27 August 2020, Kiwibank admitted that ... More>>

Ministry of Health: Public Transport Distancing Requirements Relaxed

Physical distancing requirements on public transport have been reviewed by the Ministry of Health to determine whether they are still required at Alert Level 2 (or below). The Ministry’s assessment is that mandatory face covering and individuals tracking ... More>>

ALSO:

NZHIA: New Zealand Hemp Industry Set To Generate $2 Billion Per Annum And Create 20,000 Jobs

A new report says a fully enabled hemp industry could generate $2 billion in income for New Zealand by 2030, while also creating thousands of new jobs. Written by industry strategist Dr Nick Marsh, the report has prompted calls from the New Zealand Hemp ... More>>

ALSO:

Stats NZ: One In 14 Employed People Report High Risk Of Losing Jobs

About one in 14 workers say they expect to lose their job or business by mid-2021, Stats NZ said today. A survey of employed people in the June 2020 quarter showed 7 percent felt there was a high or almost certain chance of losing their job or business ... More>>

ASB Quarterly Economic Forecast: NZ Economy Doing Better Than Expected, But Challenges Remain

August lockdown estimated to have shaved 8% off NZ’s weekly GDP, and 0.5% off annual GDP Economy now expected to shrink 5% (year-on-year) by end of 2020 Unemployment rate now expected to peak at 7.2% The latest ASB Quarterly Economic Forecast is less ... More>>

ALSO: