Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Grass-fed beef a hit at Seoul food exhibition

New Zealand grass-fed beef a hit at Seoul food exhibition

New Zealand grass-fed beef was tasted by hundreds of Korean people who attended Seoul Food, the largest food and beverage trade show in South Korea, earlier this month.

The Meat & Wool New Zealand stand provided a steady supply of Korean-style bulgogi, made from thinly sliced strips of the New Zealand beef, cooked in a slightly spicy sauce.

Meat & Wool New Zealand General Manager Market Development, Craig Finch said the Meat & Wool New Zealand stand was extremely popular with Korean consumers keen to sample the grass-fed product.

Much of the beef eaten by Koreans is grain-fed and Mr Finch said those who tried the grass-fed beef enjoyed the taste, underlining once again the acceptability of it to the Korean palate.

The Meat & Wool New Zealand stand was in the New Zealand pavilion which also featured ANZCO Foods and Universal Beef Packers stands.

“With all three companies placing emphasis on grass-fed beef, we were able to reinforce the New Zealand meat industry’s commitment to the supply of grass-fed beef to the Korean market.

“Being able to work in tandem with the two companies was very helpful in our efforts to differentiate New Zealand grass-fed beef from the other, primarily grain-fed beef available in the market and it let us position the beef as an inherently distinct product.”

The stand featured displays of the main chilled and frozen grass-fed beef cuts which are sold to the South Korean market.

“Another feature was the cooking demonstrations by the Christchurch-based 2009 and 2010 Beef & Lamb New Zealand Inc. ambassador chef, Darren Wright.

“Darren prepared steaks accompanied by sauces and many people who tasted them were trying grass-fed beef for the first time. The feedback was that the beef was tender and tasty.”

end

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Tourism: Employers Welcome Back Working Holidaymakers

Tourism businesses gearing up for the return of Australian visitors from next week will be relieved to learn that they will also have access to an offshore pool of much-needed job candidates, Tourism Industry Aotearoa says. Tourism employers around ... More>>

Commerce Commission: Latest Broadband Report Confirms Improved Performance Of Premium Fibre Plans

The latest report from the Commerce Commission’s Measuring Broadband New Zealand programme shows that the performance of Fibre Max plans has improved substantially. This follows a collaboration between the Commission, its independent testing partner, ... More>>

Air New Zealand: Capital Raise Deferred

Air New Zealand has decided to defer its planned capital raise to later in 2021 allowing more time to assess the impacts of recent developments on the airline’s path to recovery. 'We’ve seen some clearing of COVID-19 clouds recently, with ... More>>

Commerce Commission: Cartel Conduct Now Punishable By Up To 7 Years’ Jail Time

Cartel conduct can now be punished with a term of imprisonment of up to 7 years, after the Commerce (Criminalisation of Cartels) Amendment Act 2019 came into effect today. Cartel conduct includes price fixing, market allocation and bid rigging (see ... More>>

Stats NZ: New Report Shows Impact Of Demands On Land In New Zealand

A new environmental report released today by the Ministry for the Environment and Stats NZ, presents new data on New Zealand’s land cover, soil quality, and land fragmentation. The land cover data in the report, Our land 2021 , provides the most ... More>>

ALSO:

Stats NZ: March Card Spending Rebounds Despite COVID

There was a lift in retail card spending in March following a fall in the lockdown-disrupted February month, Stats NZ said today. Seasonally adjusted retail card spending rose by $53 million (0.9 percent), compared with February 2021. Visit our website to read ... More>>

PwC: Outcome Of Review Into Air New Zealand Gas Turbines Business

Air New Zealand has received the report into its Gas Turbines business from independent external advisers PwC. Air New Zealand Chairman Dame Therese Walsh says the report identified a range of effective controls in the Gas Turbines revenue contracting ... More>>