High Demand for Professional Writing Services at Wordcraft

High Demand for Professional Writing Services at Wordcraft in May 2011

Wordcraft’s Penelope Gardiner has taken on three new clients for copywriting during the month of May. Two of them are marketing companies and one is a web development company. Although media and marketing have gone digital in the recent years, good writing is still highly regarded. A strong persuasive voice and attention to small details is just as effective in presenting a product or service as it was several decades ago. Written and visual presentation go hand-in-hand – this statement holds true, particularly for online platforms like websites, blogs and social networks. Audiences you are trying to appeal to (especially professionals) will be put off by informal language and poor grammar.

In a similar vein, curriculum vitae services seem to be more in demand than ever as the economic climate continues to recover – Ms. Gardiner has commented on how satisfying it is to receive positive feedback from her clients as they’ve secured incredibly exciting opportunities with top New Zealand employers with her CV-drafting support. Employers look for work experience, exemplary references and distinctive characteristics in their employees – a copywriter can help you highlight these points on your curriculum vitae. They can also help you with the template, structure and vocabulary, which are all things employers pick out in CVs.

Over the past months, Ms. Gardiner has also been working on press releases and articles for a New Zealand company specialising in constructing stable and cosy prefabricated homes, particular in response to the February 22 Christchurch earthquake. The company’s key goal is to provide shelter and comfort for the many Cantabrians who were left with no home to return to following the destructive disaster.

Ms. Gardiner continues to write monthly newsletters for a number of New Zealand companies, with the aim of widening her clients’ database communications. In today’s fast-paced world, it’s very important to maintain a close connection to your client base – the more engaged your customers are, the more confidence they will have in your brand. Given that unique branding is the central goal for most businesses, using a professional copywriting service to address your publicity needs is the best you can do. You can visit Wordcraft at http://wordcrafteditingservices.co.nz .

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