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Japanese Imports Market Is Shrinking Dramatically

Auto Co A Car Dealership Specializing In Japanese Imports In Auckland, New Zealand Knows The Market Is Shrinking Dramatically

With newly implemented emission standard in January 2012, how are they trying to proceed in the time of rapid change?

In the high of 2006, New Zealand imported 160,000 vehicles from Japan.

However, due to the world economy, the strength of the Yen and considerable changes to automotive legislation in New Zealand, this business has steadily decreased over the years to less than half the volume from the peak of 2006 which is only 5 years ago.

With the new emission standards there is going to be even less volume of cars landing from Japan this year leaving many in the industry struggling to survive.

One of the 4 shipping companies which ships cars from Japan to New Zealand, Kiwi Car Carriers announced their exit from their Japan - New Zealand shipping business on March 26 after 17 years of its operation.

Exit of major players in the industry is most likely to continue.

In such rapid change of time, Auto Co continues to strive as a volume importer and one of the biggest retailers selling 150 vehicles a month to public.

Auto Co believes this is a result of ongoing efforts to keep the costs to minimum in order to provide public with affordable vehicles as well as winning market's trusts by associating with reputable companies like AA, Autosure, & UDC.

Their secret is simple;

1. They are one of the few with staff in both New Zealand and Japan, allowing them to cut out the middle men in the vehicle purchase process.

2. Their staff in Japan regularly attends dealer only auctions, sniffing out the best deals then ships them in bulk to New Zealand.

3. This bulk shipping saves further money.

4. For the consumer's peace of mind, all their cars are AA Appraised and Odometer Certified.

They also have a Chinese sales consultant for our Chinese community.

All this is has to be good news for the Auckland consumers.

For more information,

They also offer extra services such as competitive finance, more details found at


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