Postr appoints JP Randall as Sales Director

From Corporate to Start Up: Postr appoints JP Randall as Sales Director

Postr, the app that pays users for viewing personalised ads on their Android lock screen, has announced the appointment of John-Paul (JP) Randall as the company’s new Sales Director.

JP will be responsible for the overall monetisation of the growing business, forming relationships with advertisers, building a sales team and promoting the benefits of the emerging publishing platform, as the company expands its operations.

Postr CEO, Milan Reinartz said “The Postr App is now being used by over 5,000 people who can be effectively reached on a daily basis. Our users are practically begging us to show them more ads which is a fascinating response and proves that our model really has legs. We anticipate our audience growth will continue to accelerate and we’ll see some very exciting new features within the app in the not too distant future. The Postr App is new to market and to match our ambitions we needed to appoint an experienced Sales Director, who understands the industry and can drive the organisation towards our targets, while allowing the founders to focus on product development and marketing.”

JP has held senior positions with companies including SEEK, TVNZ, and the Interactive Advertising Bureau of New Zealand (IAB). Over the last 10 years he has been immersed in helping drive digital media business in New Zealand – developing and implementing sales plans and strategies across multiple platforms including online video, display, mobile, digital publishing, and social media.

Mr Randall said, “I started as an advisor to Postr quite early on. My decision to work full time on the business was heavily influenced by the unique value proposition and the quality of the team. Postr provides the most effective advertising format I’ve seen, giving marketers the ability to target real people in a solicited, top of mind environment and the founders are smart, driven and ambitious. I look forward to immerse myself in the business, and help the Postr team achieve its vision of connecting consumers with brands in a mutually rewarding way.”

Reinartz is excited to have JP join the team. “He brings a wealth of media experience to the table and I look forward to working with him as we grow and expand the business.”

Randall joins Postr full time this week. Check out the Postr media kit here.

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