Stuff takes 100% ownership of Stuff Fibre
Stuff Limited (Stuff) confirmed today it has bought 100% of internet service provider, Stuff Fibre (NZ Fibre Communications Limited).
Stuff Fibre, an unlimited data, fibre-only internet service provider (ISP) start up was launched jointly with Giant Management Limited in 2016, with GML shareholder Sam Morse as CEO.
Awarded Best Fibre Broadband Provider at the Broadband Compare awards in November last year, Stuff Fibre has become one of New Zealand’s fastest-growing ISPs since it launched 18 months ago to help connect Kiwis to the new ultra-fast broadband network being rolled out around the country.
Stuff Fibre provides a simple offer of fibre connections for residential customers, along with a no fixed term contract and local customer service. Most recently, Stuff Fibre added to its customer offering when it ventured into pay-per-view movie streaming service, Stuff Pix, giving Stuff Fibre customers the ability to choose one movie a month, on us, from its huge selection of new release blockbuster and Kiwi movies.
Sinead Boucher, Stuff CEO says: “We are very pleased to be able to bring Stuff Fibre fully into the Stuff fold and look forward to continuing to build a great internet service for New Zealanders.”
Ms Boucher said she also wanted to thank the Stuff Fibre management and wider operational team for their dedication and hard work in building the business from a start up 18 months ago to a successful ISP service.
“Having been in the industry for many years we saw the need to design a product from the ground up”, said Sam Morse, Stuff Fibre CEO. “I’m immensely proud of what the team has achieved - an award-winning provider reaching the highest net promoter score in the industry. To achieve such excellence, everything from our technology, customer experience, marketing and commercial operations delivered on our promise to provide Kiwis with a better, simpler internet and premium content experience”.
Stuff Fibre is available in every region across New Zealand where fibre is available, as per the government roll out plan, starting at $49 a month. With over one million New Zealanders having access to fibre now, and a third of those looking to get connected the focus of Stuff Fibre is on how to strategically tap into those looking to switch providers or upgrade.
The purchase brings forward Stuff’s existing options to acquire their shares in the business and reflects the confidence Stuff has in the future of this brand and its value to New Zealanders.