Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

From Darfield to Dongguan – Fonterra Dials up Value Add


From Darfield to Dongguan – Fonterra Dials up Value Add


Fonterra’s new cream cheese plant in Canterbury has started production and is set to manufacture up to 24,000 metric tonnes of cream cheese annually, bound for China.

China’s changing demographics have driven a surge in popularity for Western foods. The 20kg blocks of cream cheese from Darfield will meet growing demand for bakery goods, like cheese cakes and cheese tarts.

Susan Cassidy, General Manager Marketing, Global Foodservice, Fonterra, says growth in China’s middle class, rapid urbanisation and changing consumer tastes have contributed to explosive growth in the number of consumers wanting New Zealand dairy.

“People in China want natural dairy products they can trust in their baked goods. That’s great for Fonterra and New Zealand,” she says.

Robert Spurway, Chief Operating Officer, Global Operations, Fonterra, says the new plant is an important part of the Co-op’s strategy to keep up the momentum in producing more value-added products for its Consumer and Foodservice business.

“Today, one in four litres of milk from New Zealand is sold to China – that’s the equivalent of 3.4 billion litres a year. Our focus is on creating the highest return from each of those litres.

“The new plant will enable us to convert more milk to high value cream cheese, which is in popular demand. We’re really proud of our technology which alters the firmness and consistency of cream cheese according to customer preference. It’s a technology first and a huge competitive advantage,” Spurway says.

Darfield’s Acting Site Operations Manager Shane Taylor says the 30 new employees hired to operate the cream cheese plant have been looking forward to the site opening for the last six months.

“Most of the team have learnt everything from scratch. They’ve gone from classroom to practice to real life commissioning of the site. If the plant was a ship, they would have been the crew preparing for its maiden voyage and a long life on the ocean,” Taylor added.


ENDS

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Reserve Bank: RBNZ To Implement $30bn Large Scale Asset Purchase Programme Of NZ Govt Bonds

The Monetary Policy Committee (MPC) has decided to implement a Large Scale Asset Purchase programme (LSAP) of New Zealand government bonds. The negative economic implications of the coronavirus outbreak have continued to intensify. The Committee ... More>>

ALSO:

Elevate NZ: Venture Fund To Lift Productivity

The Government’s new $300 million venture capital fund - announced in last year’s Budget – is now open for business as the Elevate NZ Venture Fund. Finance Minister Grant Robertson says lifting New Zealand's productivity requires well-functioning ... More>>

ALSO:


COVID-19: Case Confirmed In NZ – Expert Reaction

After spreading across the globe for months, the first case of COVID-19 has been reported in New Zealand. The Ministry of Health says the risk of a community outbreak is low, due to their preparedness and the high awareness of the disease. The Science ... More>>

ALSO:

Agriculture: New Legislation To Boost Organics

New organics legislation will boost consumer confidence and help grow an innovative sector, says Food Safety Minister Damien O’Connor. “The Organics Product Bill, introduced to Parliament this week, aims to increase consumer confidence when purchasing ... More>>

ALSO:

Biodiversity Policy: Misinformation Circulating

Forest & Bird is concerned at misinformation circulating regarding a policy statement aimed at protecting New Zealand’s unique biodiversity. The National Policy Statement for Indigenous Biodiversity is being consulted on by the ... More>>

ALSO: