Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Smart shoppers plan to make the most of Boxing Day bargains

As Kiwis rush to complete their Christmas shopping, a quarter of New Zealanders are already planning to make additional purchases in the Boxing Day sales (27%).

For Kiwis who don’t need to have gifts under the tree on Christmas Day, 17% said they will defer their gift buying until after Christmas to get a better deal – a trend that has steadily increased over the last few years (14% in 2017, 13% in 2016 and 9% in 2015).

Boxing Day sales are important to Kiwis looking for household essentials, with 14% planning to buy large appliances during the sales.

“Kiwis are planning ahead to take advantage of Boxing Day deals and make purchases they may have been eyeing up for some time. These annual sales are a great way to save some money on things that aren’t essential to have on Christmas Day,” says Ruth Riviere, Country Manager for Mastercard New Zealand and Pacific Islands.

Many people are shopping from the comfort of their couch, with nearly a third (30%) of New Zealanders saying they plan to look at online Boxing Day deals across NZ online retailers, international online retailers, and online auction websites.

But despite the continued rise of online shopping, the majority of consumers (69%) who intend to make Boxing Day purchases will do so at physical stores, many of which (29%) will be at larger, big box retailers.

Searching for the best deals before making a purchase is essential for three quarters of respondents, with 79% of people saying they will search online before purchasing in-store or online. More women than men will head straight in-store to browse the shops, with a quarter of women (26%) saying they wouldn’t look online in advance, compared to 17% of men.

“With so many stores having an online presence, the ability to shop around in advance has become easier for consumers, allowing people to make smart purchases leading up to and during the holidays,” says Riviere.

Half of Kiwis said they do not intend to make additional purchases after Christmas (59%), but this number has steadily decreased from last year (63%) and in 2016 (68%).

A third of New Zealanders find Boxing Day sales convenient (32%), but almost half (46%) believe getting presents for Christmas Day is more important than getting a better price. At such a busy time of year, half of Kiwis are shopped out and find Boxing Day sales stressful and not worth the hassle (54%).

If Christmas was cancelled this year altogether, almost half of respondents say they would leave their money in the bank (44%), followed by putting it in savings (33%) and paying off debt (26%).

Other responses included buying their loved ones New Years’ gifts instead, spending it on experiences for their family or going on an adventure within New Zealand.

© Scoop Media

Business Headlines | Sci-Tech Headlines


Energy Resources Aotearoa: New Law On Decommissioning Could Be Costly Overkill
A new law on decommissioning oil and gas fields passed by Parliament today has good intentions but is overkill, according to Energy Resources Aotearoa. "We strongly support operators taking responsibility and paying the costs for decommissioning, which is what all good operators do," says chief executive John Carnegie... More>>

Commerce Commission: News Publishers’ Association Seeks Authorisation To Engage In Collective Bargaining

News Publishers’ Association of New Zealand Incorporated seeks authorisation and provisional authorisation to engage in collective bargaining with Facebook and Google. The Commerce Commission has received applications from News Publishers’ Association of New Zealand Incorporated (NPA) seeking authorisation and provisional authorisation on behalf of itself... More>>

Reserve Bank: MPC Continues To Reduce Monetary Stimulus
The Monetary Policy Committee agreed to raise the Official Cash Rate (OCR) to 0.75 per cent. The Committee agreed it remains appropriate to continue reducing monetary stimulus so as to maintain price stability and support maximum sustainable employment... More>>

PriceSpy: Producer Prices Increase
New Black Friday and Covid-19 Report* released by PriceSpy says people’s fear of stepping inside physical shops during big sales events like Black Friday has risen since last year; Kiwis are still planning to shop, but more than ever will do it online this year... More>>

NZ Skeptics Society: Announce Their 2021 Awards, And Dr Simon Thornley Wins The Bent Spoon

Every year the New Zealand Skeptics presents its awards to people and organisations who have impressed us or dismayed us, and this year it’s been hard to pick our winners because there have been so many choices!.. More>>

REINZ: Sales Volumes Leveling Out

Data released today by the Real Estate Institute of New Zealand (REINZ) shows there were 44 fewer lifestyle property sales (-2.6%) for the three months ended October 2021 than for the three months ended September 2021... More>>

BNZ: Auckland Retail Card Spending Bounces Back In Step Two
Bank of New Zealand (BNZ) card spending data released today shows one week of retail therapy at Alert Level 3 Step 2 has been enough to raise card spending in Auckland to levels greater than before the Delta lockdown... More>>