Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

2degrees Reaches Milestone of 100,000 Broadband Customers


1 October 2019 - 2degrees has today announced a major milestone in its quest to grab its share of the New Zealand broadband market.

The New Zealand-born business is celebrating 100,000 broadband customers across its consumer and business division, following a year of relentless focus on improvements to its broadband offering, in the year of its 10th birthday.

“Industry data shows we’re the only telco in New Zealand experiencing growth in the broadband market, which is hugely exciting. In just over four years, our fixed broadband customers from all over New Zealand increased from 17,000 to 100,000,” said Mark Aue, Chief Executive at 2degrees.

“Customers know us best for our prepaid and pay monthly mobile offerings, and there’s absolutely no reason why our broadband can’t be as successful. Today shows we’re poised to continue that trajectory.

“At the end of the day, all the major providers are using the same broadband infrastructure. Our success comes from great plans, a further $10 if you have mobile pay monthly with us too, and all backed up by our great Kiwi service provided by the teams in Auckland and Christchurch,” he said.

2degrees signalled its ongoing commitment in “fighting for fair” to the market earlier this year, when it announced a freeze on broadband prices for its customers for the duration of 2019. This came at a time when its main competitors were increasing theirs.

Shortly afterwards, the telco launched its own play in the content arena, offering customers the chance to enjoy Amazon Prime Video as part of its broadband offering.

“We’re seeing this translate in the numbers. This year alone we’ve seen our average acquisition rate increase by 39%,” said Mark.

IDC data showed that 2degrees was the biggest gainer in the broadband market in the year to June 2019 – highlighting a 25 per cent increase - versus the year prior increasing market share by 0.9 percentage points.

“Broadband will continue to be a key target for 2degrees as we head into 2020, with a commitment to building awareness of our full-service offering, as we look to grow our share in the telco market,” adds Aue.

Find out more about 2degrees broadband offering here: https://www.2degreesmobile.co.nz/broadband/

Ends

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Air New Zealand: Capital Raise Deferred

Air New Zealand has decided to defer its planned capital raise to later in 2021 allowing more time to assess the impacts of recent developments on the airline’s path to recovery. 'We’ve seen some clearing of COVID-19 clouds recently, with ... More>>

Commerce Commission: Cartel Conduct Now Punishable By Up To 7 Years’ Jail Time

Cartel conduct can now be punished with a term of imprisonment of up to 7 years, after the Commerce (Criminalisation of Cartels) Amendment Act 2019 came into effect today. Cartel conduct includes price fixing, market allocation and bid rigging (see ... More>>

Stats NZ: Auckland Population May Hit 2 Million In Early 2030s

Auckland’s population may rise from about 1.7 million currently to 2 million by early next decade, Stats NZ said today. “Auckland will likely have the highest average annual growth of New Zealand’s 16 regions over the next 30 years, from ... More>>

Air New Zealand: Business Travellers Return To The Skies In Record Numbers

After a year of talking to a computer, Kiwis are leaving the office to re-connect with their clients, suppliers, and staff. New figures released by Air New Zealand show domestic business and corporate travel has defied global trends by returning ... More>>

PwC: Outcome Of Review Into Air New Zealand Gas Turbines Business

Air New Zealand has received the report into its Gas Turbines business from independent external advisers PwC. Air New Zealand Chairman Dame Therese Walsh says the report identified a range of effective controls in the Gas Turbines revenue contracting ... More>>

LPG Association: Renewable LPG Achieves Emissions Budgets With No Need To Ban New LPG Connections

Renewable LPG can supply New Zealand’s LPG needs and achieve the emissions reductions proposed by the Climate Commission without the need to ban new connections, a new study shows. The investigation, by leading consultancy Worley, was prepared for the ... More>>

Commerce: House Values Continue To Climb As New Government Measures Announced

The Government’s new initiatives to quell the rocketing housing market were announced last week, just as house prices hit a new high for the end of March. The average value increased 7.8% nationally over the past three-month period, up from the 6.8% ... More>>