Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Orange is the new green for Menulog

Menulog delivery

Menulog signals commitment to NZ market with new look as part of global partnership

The local food delivery market is heating up as Menulog – New Zealand’s original online food delivery service – gets a brand refresh which will provide increased benefits for customers and the 900 restaurants on its national platform.

The refresh signals an important step for the business by reaffirming its commitment to the New Zealand market and helping grow order demand for restaurant partners and expanding the brand’s regional footprint.

This month, Menulog will change from green to orange to align the company with the global Just Eat Group, bringing significant opportunity to deliver benefits for New Zealand customers and restaurant partners.

Just Eat, Menulog’s parent company, recently merged with Dutch food delivery company to form Just Eat Group.

Morten Belling, Managing Director at Menulog, said: “Menulog entered the New Zealand market in 2012 on a simple premise; to help more local restaurants deliver delicious meals to more customers. We have grown a lot since then but our commitment to local businesses and communities remains unchanged.

“More closely aligning our brands will accelerate growth, while allowing us to support restaurant partners, create job opportunities in the hospitality industry, and provide greater choice for customers.”

Belling said the brand refresh is an opportunity for Menulog to support businesses as part of COVID recovery through a significant investment in marketing to help grow order demand across restaurant partners.

“Being part of a leading global online food delivery marketplace enables us to tap into world-class functionality with a globally recognisable product. For example, Menulog will link in with global sister Apps providing a new opportunity for travellers or those with international app stores to use the App locally, driving more business for local restaurants and couriers when international travel resumes.”

Menulog enables restaurants to adapt quickly to changes in customer wants and expectations, helping restaurants grow orders across all occasions. The brand’s delivery model allows restaurant partners to sign up for self-delivery to access lower commission rates.

Menulog currently services more than 900 restaurants, from Kerikeri to Dunedin, offering a wide range of cuisines. The platform helps restaurants maintain an online ordering presence and deploy staff as delivery drivers. The service was increasingly important in April this year as it enabled restaurants to operate while limiting physical interaction with customers.

Belling continued: “While our customers in New Zealand will continue to see all of their favourite restaurants and cuisines on the same Menulog App, they can also look forward to more choices in the future as we grow our footprint, with a focus on regional areas.”

As part of the ongoing expansion, Menulog will continue to invest in local communities and businesses offering expertise, support and the use of technology to enhance a restaurant’s ordering and delivery services.

Belling concluded: “Turning orange and being part of the newly-formed Just Eat Group is a really exciting part of our brand evolution - and it's just the start of how we can deliver greater value to our customers, restaurant partners and the community”.

© Scoop Media

Business Headlines | Sci-Tech Headlines


Energy Resources Aotearoa: New Law On Decommissioning Could Be Costly Overkill
A new law on decommissioning oil and gas fields passed by Parliament today has good intentions but is overkill, according to Energy Resources Aotearoa. "We strongly support operators taking responsibility and paying the costs for decommissioning, which is what all good operators do," says chief executive John Carnegie... More>>

Commerce Commission: News Publishers’ Association Seeks Authorisation To Engage In Collective Bargaining

News Publishers’ Association of New Zealand Incorporated seeks authorisation and provisional authorisation to engage in collective bargaining with Facebook and Google. The Commerce Commission has received applications from News Publishers’ Association of New Zealand Incorporated (NPA) seeking authorisation and provisional authorisation on behalf of itself... More>>

Reserve Bank: MPC Continues To Reduce Monetary Stimulus
The Monetary Policy Committee agreed to raise the Official Cash Rate (OCR) to 0.75 per cent. The Committee agreed it remains appropriate to continue reducing monetary stimulus so as to maintain price stability and support maximum sustainable employment... More>>

PriceSpy: Producer Prices Increase
New Black Friday and Covid-19 Report* released by PriceSpy says people’s fear of stepping inside physical shops during big sales events like Black Friday has risen since last year; Kiwis are still planning to shop, but more than ever will do it online this year... More>>

NZ Skeptics Society: Announce Their 2021 Awards, And Dr Simon Thornley Wins The Bent Spoon

Every year the New Zealand Skeptics presents its awards to people and organisations who have impressed us or dismayed us, and this year it’s been hard to pick our winners because there have been so many choices!.. More>>

REINZ: Sales Volumes Leveling Out

Data released today by the Real Estate Institute of New Zealand (REINZ) shows there were 44 fewer lifestyle property sales (-2.6%) for the three months ended October 2021 than for the three months ended September 2021... More>>

BNZ: Auckland Retail Card Spending Bounces Back In Step Two
Bank of New Zealand (BNZ) card spending data released today shows one week of retail therapy at Alert Level 3 Step 2 has been enough to raise card spending in Auckland to levels greater than before the Delta lockdown... More>>