FlyingPig.co.nz Pitches for Consumer Vote
“Bigger, Faster, Cheaper” Targets 5% of Turnout
Auckland -
24 November 1999 - It’s big and it’s pink and it’s hitting
the hustings. FlyingPig.co.nz, New Zealand’s first Internet
SuperSite, today launched a bid for the consumer vote.
The increasingly familiar hot pink FlyingPig.co.nz icon
today appeared on placards, stickers and flyers as Friends
of the Pig distributed copies of its ten- point
manifesto.
“We’re unashamedly appealing to people who
want more for less: more choice, better service and lower
costs,” says CEO Adam Keller. “We’re committed to being
bigger, faster, cheaper. We think that’s a proposition
worth voting for.”
Isn’t making a late charge at the
party faithful asking a bit much for a brand new Internet
company?
Not at all, says Adam. “FlyingPig.co.nz is a
great name on which to build an online company. It implies
that anything’s possible. We hope to get over 5% of voters
visting us this Saturday.”
There are some compelling
reasons for visiting, and voting for, FlyingPig.co.nz. 1.2
million to be precise. That’s the number of books the site
launches with. It also has New Zealand’s largest range of
videos, software and home/office stationery. And if that
still doesn’t get your vote, music, computers, computer
peripherals, electronics and home appliances will soon be
added.
“The customer is king, and nowhere more so than
on the Internet,” says Keller. “If you’re connected, give
FlyingPig.co.nz your vote this Saturday. Remember, click
FlyingPig.co.nz.”
BACKGROUND
INFORMATION
FlyingPig.co.nz is New Zealand’s first
Internet SuperSite. It offers New Zealand customers a wide
range of products and services including books, videos,
software and stationery.
ENDS