Art & Entertainment | Book Reviews | Education | Entertainment Video | Health | Lifestyle | Sport | Sport Video | Search

 

FMG Supports ‘Down To Earth’ Kiwi Ingenuity


News Release 27 October 2000


Farmers’ Mutual Group Supports ‘Down To Earth’ Kiwi Ingenuity of No 8 Wired Series

Farmers’ Mutual Group has taken up a 40-week sponsorship on the hot new rural TV show No 8 Wired, produced by the Gibson Group.

No 8 Wired is now more popular than Heartland Rugby. The new series, with a cumulative audience of 440,000 viewers after only nine weeks, screens on TV3 and Sky Digital every Sunday lunchtime at 12.30 and has gained rave reviews from both rural and urban viewers with around one third of audience viewers coming from cities.

“Farmers’ Mutual Group has worked with rural communities for nearly 100 years, since 1905. Our clients tell us that No 8 Wired is a quality programme that addresses important issues for farming communities and many are already tuning into the series on a weekly basis,” said Farmers’ Mutual Group General Manager Marketing Grant Uridge.

“We see our partnership with No 8 Wired as excellent opportunity to show our support for rural communities through a programme that is providing useful information to our client base and to urban New Zealanders wanting to learn more about their rural roots.

“Farmers’ Mutual Group has made a long-term commitment to No 8 Wired and I anticipate that our association with the programme will continue to develop over time. The programme’s Presenter, Don Carson is a respected rural commentator with long-term experience as a Rural News Reporter for Radio New Zealand while co-presenter and deer farmer Rachel Donald owns a deer farm in the Manawatu, right where our company’s head office is located”.

Farmers’ Mutual Group will sponsor the No 8 Wired Rural Diary and will join Woolpro, Meat NZ, and NZ Farmer, as a sponsor of the series.

The success of the programme is perhaps due in part to a balanced mix of technical farming information and rural current affairs. And while many of the show’s segments are sponsored by leaders from the rural community, the programme is strongly independent, and often challenges industry decision-makers, according to the show’s Producer Brett Tompkins.

“Our association with No 8 Wired is a practical way of promoting Farmers’ Mutual Group while at the same time helping to secure the future of a programme that is much appreciated and required by rural communities,” Mr Uridge said.

Weekly programme details for No 8 Wired are available on www.no8wired.co.nz
…. / 2
ENDS
2

For further information please contact:

Grant Uridge
General Manager Marketing
Farmers’ Mutual Group
PO Box 1943, Palmerston North
Phone: 06 351 8882
Fax: 06 355 0217
Email: grant.uridge@fmg.co.nz


Farmers’ Mutual Group

Farmers’ Mutual Group is New Zealand’s leading rural financial services organisation. Established in 1905 as a rural insurer, it has grown into a financial services group adding finance and investment to its portfolio of services, but has remained focused on serving the needs of rural communities.

Issued by Shandwick New Zealand, 04 472 4190, on behalf of Farmers’ Mutual Group

© Scoop Media

 
 
 
Culture Headlines | Health Headlines | Education Headlines

 


Howard Davis: Emerald Fennell's Promising Young Woman'


The Guardian needed not one, but three reviews to do justice to Fennell's unsettling approach, which indicates exactly how ambiguous and controversial its message really is. More>>


Howard Davis: Jill Trevelyan's Rita Angus

Although Angus has become one of Aotearoa’s best-loved painters, the story of her life remained little known and poorly understood before Jill Trevelyan's acclaimed and revelatory biography, which won the Non Fiction Award at the Montana New Zealand Book Awards in 2009, and has now been republished by Te Papa press. More>>

Howard Davis: The Back of the Painting

Painting conservators are the forensic pathologists of the art world. While they cannot bring their subjects back to life, they do provide fascinating insights into the precise circumstances of a painting's creation, its material authenticity, and constructive methodology. More>>


Howard Davis: Black Panthers on the Prowl

A passionate and gripping political drama from Shaka King, this is an informative and instructive tale of human frailty that centers around the charismatic Chicago Black Panther leader Fred Hampton, who was murdered at the age of twenty-one during a police raid. More>>

Howard Davis: Controlling the High Ground

Stephen Johnson's raw and angry film not only poses important questions with scrupulous authenticity, but also provides a timely reminder of the genocidal consequences of casual bigotry and xenophobia. More>>

Howard Davis: Dryzabone - Robert Conolly's The Dry

After the terrible devastation caused by last year’s bushfires, which prompted hundreds of Australians to shelter in the ocean to escape incineration and destroyed uncountable amounts of wildlife, The Dry has been released during a totally different kind of dry spell. More>>


Howard Davis: Hit the Road, Jack - Chloé Zhao's Nomadland

Nomadland is perhaps the ultimately 'road' movie as it follows a group of dispossessed and disenfranchised vagabonds who find a form of communal refuge in camp sites and trailer parks after the economic contraction of 2008. More>>

 
 
 
 
 
 

LATEST HEADLINES

  • CULTURE
  • HEALTH
  • EDUCATION
 
 
  • Wellington
  • Christchurch
  • Auckland