Winning Design Of Message

Winning Design Of Message

Graphic designer Laura Cibilich loves entering art competitions. The 26-year-old works mainly as a graphic designer for businesses, creating logos and brochures. She recently entered World Vision's Art 4 Aid competition for fun, working after hours to complete her T-shirt design.

Art 4 Aid is a World Vision initiative raising awareness of global issues through art. Through two categories T-shirt design and open media entrants were given themes to work from, designed to bring to mind images of poverty, war and peace, and children living in crisis situations in developing countries, such as those orphaned by HIV and AIDS.

Entitled Freedom Dove, Laura's entry was chosen as the winning T-shirt design for its simplicity of design and message.

In her statement to the judges, Laura described the intention of her work:
This design symbolises peace using a well-known symbol: the dove. It flies upward towards its freedom, leaving the pieces of war behind it. White ink printed on a black T-shirt symbolises the dove breaking out of the darkness of war."

Rather than focusing on the violence and tragedy of war, Laura focused on peace.

"I always try and look for a positive message, rather than focusing on negative things," she says.

A graduate of Media Design School and ex-pupil of Onehunga High School, Laura now lives and works in Mt Eden.

"I've always been creative and artistic, and that was encouraged at Onehunga High. I'm passionate about design and believe that strong design can make an impact. It can be a universal tool for getting a message across.

"My family sponsored a child through World Vision when I was young. I believe World Vision brings to light the issues that people don't often think about. By using my design skills and talent I can help draw attention to these issues too."

Aucklander Jamie Wong's My Heart design and Olivier Perkins of Taranaki's Peace inside were both highly commended in the T-shirt design category.

As part of her prize, Laura's winning design, along with the two highly commended designs, will be brought to life as streetwear T-shirts by Wellington label The H Initiative. These will be available nationwide via thehinitiative.co.nz in time for Christmas.

ENDS

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