UVR Most Deadly In January, Kiwis Warned

UVR Most Deadly In January, Kiwis Warned

HSC SunSmart and NIWA media release

12 January 2010

With ultra violet radiation (UVR) levels hitting their peak in January, Kiwis are being warned to be extra vigilant when it comes to sun protection. Experts say even mild sunburn now can lead to skin cancer later in life.

Richard McKenzie of the National Institution of Water and Atmospheric Research (NIWA) says UVR regularly reaches extreme levels at this time of year.

“UVR is strongest in New Zealand during the school holiday period – at exactly the time when people tend to be outside more than usual.

“Levels of UVR rise as the sun gets higher in the sky. They’re at their highest between 11am and 4pm, and peak at around 1.30pm.

“People who want to get outside should simply wait until a bit later in the day. At 4 o'clock the temperature is often just as high but UV levels are much lower. So have your lunch, have a siesta and then have your swim at the beach.”
HSC SunSmart Manager Wayde Beckman says it’s vital for Kiwis to avoid getting sunburned.

“Always make sure you and your family are sun safe. Sunburn is painful and unpleasant when it happens but, worst of all, it could pose a serious health risk years down the track. All types of sunburn, whether serious or mild, can lay the groundwork for skin cancer, which can be deadly.

When exposure to the summer sun is unavoidable, sunscreen is the last line of defence and should not be used as a means of staying out in the sun longer. No sunscreen will completely shield you from the effects of UVR. It’s especially important to seek out shade at the time of day when radiation levels are at their strongest.

“If you are out in the sun wear sun protective clothing (shirts with collars and long sleeves), a broad-brimmed hat, sunglasses and use sunscreen on exposed skin.

“By following these few simple steps to stay sun safe Kiwis can enjoy everything a New Zealand summer has to offer, without the risk of sunburn and skin cancer.”

NIWA will be holding a conference on UV Radiation and its Effects in April, attended by leading New Zealand and Australian researchers who have an interest in UVR and its health impacts. See www.niwa.co.nz
for more details.

ENDS

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