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Top 5 Scoop Press Releases Week To 19th July 2014
Top 5 Scoop Press Releases Week To 19th July 2014 | Scoop Insights
The following five press releases were the top performing press releases (by NZ page view numbers) according to Google Analytics on Scoop for the seven days to 19th July 2014.
This week the most read press release was actually from the 2012 Scoop archives, the high level of interest was due to a new documentary screened in the last week with the same community.
In the last week, Scoop readers of the 2012 release spent an average of 5 minutes and 49 seconds on the story page. This shows how instant access to archive content can provide relevant additional information to our audience.
1. Hope and filmmaking in remote corner of NZ
A screen shot from the documentary Gloriavale shows life in the reclusive West Coast community.
2. The Return of the Worm: Introducing The NZ Election Reactor
Scoop Independent News has formed a partnership with leading polling company, Roy Morgan Research, to bring the original Worm back for the NZ 2014 Election.
3. Glass Fragments in Liquid Amoxicillin Prompts Recall
Glass fragments found in two bottles of the Actavis brand of amoxicillin oral liquid have prompted a recall by the company.
4. Waste Watch: 100k Curtain for Devonport Library
The Taxpayers’ Union is slamming Auckland Council’s decision to spend $100,000 of ratepayer money on a silk curtain for Devonport’s new library. The discovery comes at a time when Len Brown needs to find savings of $860 per ratepayer to keep...
5. Government must explain “political pressure” in Dotcom case
The release of documents that say that government officials were under "political pressure" to process Kim Dotcom's residency application needs an urgent explanation from John Key, said Labour’s Associate Security and Intelligence Spokesperson Grant...
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Scoop Insights From Scoop Independent News is a series of articles and items published by the Scoop team which shed light on the business engine that drives Scoop Independent News. It is intended as a useful resource for PR professionals, clients of the Scoop suite of communication products and of course savvy communicators.
Scoop is New Zealand's largest independent online news source. We reach a domestic audience of 300,000 unique browsers monthly research has shown these are likely to be business professionals, influencers and connected people. Scoop was established in 1999 and now has over 500,000 live news items. Scoop currently publishes 60,000 new news items per year, the majority of these news items are Press Releases from thousands of NZ source organisations.
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