Gordon Campbell | Parliament TV | Parliament Today | Video | Questions Of the Day | Search


Countdown to graphic pictorial warnings

Countdown to graphic pictorial warnings

Tuesday, 27 February 2007,

Countdown to graphic pictorial warnings on cigarette packets begins

The tobacco industry has exactly 12 months to meet new regulations for pictorial warnings on cigarette packets, Associate Minister of Health Damien O'Connor says.

The Government yesterday approved regulations providing for large pictorial warnings on tobacco products. The industry has 12 months to get its processes in place, with the new warnings to replace the current text warnings by February 28 next year.

The regulations will see 30 per cent of the front and 90 per cent of the back of cigarette packets covered in images including gangrenous toes, rotting teeth and gums, diseased lungs and smoking-damaged hearts.

The graphic warnings complement initiatives such as New Zealand's comprehensive smokefree legislation, and will help prevent some of the around 5000 smoking-related deaths each year, Mr O'Connor said.

"I am confident these new pictorial warnings will help smokers break this deadly habit and will prove exceptionally off-putting for any would-be smokers.

"We know that more and more people are beginning to realise the dangers of smoking. Tobacco consumption has reduced by a third in the last ten years. Support for smokefree workplaces and homes is also increasing, with latest research showing that 90 per cent of people support the right to live and work in a smokefree environment."

The images will be accompanied by the Quitline logo, freephone number and other information about quitting smoking. Countries including Australia, Belgium, Canada and Singapore use pictorial warnings.

Background Information -

* Seven pictorial warnings will appear on cigarette packets in both English and te reo Maori in year one, with a further seven warnings in year two and will then be rotated each year thereafter.

* Health warnings will be placed on cigars, bidis, cigarillos, loose tobacco and other forms of tobacco products

* The current list of ingredients on cigarette packets (i.e levels of tar and nicotine) will be replaced with a qualitative message about the harmful chemicals contained in tobacco smoke.

* Text information on health warnings will appear in black and yellow. This follows research undertaken by Research New Zealand with various focus groups that clearly showed this colour combination has the greatest impact.

• Once the new labelling requirements come into force, retailers will have a maximum of six months to sell tobacco packaging with the old warnings.


© Scoop Media

Parliament Headlines | Politics Headlines | Regional Headlines

Gordon Campbell: On Britain’s Pathetic Trade Deal With Australia

So much for those assurances that New Zealand would be the first cab off the rank for any post -Brexit trade deal with the United Kingdom. Assuming for the moment that this was ever a good idea, the Aussies have managed to get there first... More>>


Government: America’s Cup Decision

The Minister responsible for the America’s Cup has confirmed the joint Crown-Auckland Council offer to host the next regatta has been declined by the Board of Team New Zealand... More>>


Government: To Apologize For Dawn Raids

The Government will make a formal apology for the wrongs committed during the Dawn Raids of the 1970’s.
Between 1974 and 1976, a series of rigorous immigration enforcement policies were carried out that resulted in targeted raids on the homes of Pacific families... More>>


Trade: EU And UK FTAs Top Of List For First Ministerial Trip Since COVID-19

Trade and Export Growth Minister Damien O’Connor today announced details of his planned visit to the United Kingdom and European Union next week, where he will hold trade and agriculture discussions to further New Zealand’s economic recovery from COVID-19... More>>

Jewish Council: New Zealand Not Immune From Rise In Antisemitism

The representative body of New Zealand Jewry, the NZ Jewish Council (NZJC), has expressed concern about the high number of antisemitic incidents in New Zealand recorded last month. Spokesperson for the NZJC, Juliet Moses, said... More>>

NZNO: Nurses Reject DHB Offer And Confirm Strike Action

The New Zealand Nurses Organisation says its 30,000 members who work in DHBs have voted overwhelmingly to reject a second offer in their current round of multi-employer collective agreement (MECA) negotiations... More>>





InfoPages News Channels