Gordon Campbell | Parliament TV | Parliament Today | News Video | Crime | Employers | Housing | Immigration | Legal | Local Govt. | Maori | Welfare | Unions | Youth | Search

 

Media Coverage of 2008 NZ Election Campaign

Which New Zealand political party has had the most positive media coverage during the 2008 election campaign? Attached are the results of an assessment by University of Canterbury political scientist Babak Bahador.

--

New Zealand Media Coverage of the 2008 Election Study - Preliminary Results

--

Section 1: The Parties
1.1 Media Coverage of Leading Parties
Labour led National 37% to 35% in media coverage devoted to parties
• Maori Party led Greens 9% to 8% amongst smaller parties

1.2 Tone of Party Media Coverage
National received the most negative coverage at 43% of their total coverage, followed by Labour at 35%
• Green Party received the most positive media coverage at 32% of their total coverage, followed by the Maori Party at 29%
• Labour’s positive media coverage was third, while National’s was seventh out the top eight parties
• National had 24% more negative coverage than positive, while Labour had 7% more negative than positive coverage. Green and Maori Parties received the greatest net positive coverage at +13% each

...

Section 2: The Party Leaders
2.1 Media Coverage of Party Leaders
John Key received the greatest media coverage amongst party leaders at 43%, followed by Helen Clark at 27% and Winston Peters at 17%
• Except for Winston Peters, all other small party leaders received a combined coverage of 13%

2.2 Tone of Party Leaders Media Coverage
Winston Peters and John Key received the most negative coverage amongst party leaders at 38% of their total media coverage each
• Jim Anderton received the largest percentage of positive coverage at 37% of his total media coverage, followed by Helen Clark at 29%
• John Key received 13% more negative coverage than positive, while Helen Clark had 1% more negative coverage than positive

...

[New Zealand Media Coverage of the 2008 Election Study - Preliminary Results]

© Scoop Media

 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines


Gordon Campbell: On The Elusive Charms Of Christopher Luxon


Well, the first 36 hours of viewing the Christopher Luxon selfie were always going to be the best, before the repetitions set in. We get it, already. He’s an extroverted/big ego/high achieving/God fearing/country music lovin’/family man who is not at all averse to mansplaining to little ladies like RNZ’s Kathryn Ryan what “technical” words like “productivity” actually mean. But wait, there’s more. National is back! Mind you, that’s not the Bad National of recent experience, but the Good National of days gone by... More>>




 
 

Luxon: A New National For New Zealand
National Party Leader Christopher Luxon has today announced a new National for New Zealand – a fresh, energised alternative government ready to deliver for Kiwis in 2023... More>>


Cancer Society: Hopes Final Pharmac Report Is Stronger

Today the delayed Interim Report was released by the Pharmac Review Panel. The performance of Pharmac and access to cancer drugs is a major concern for the Cancer Society... More>>


Defence: New Zealand Response To Assist Peace And Stability In Solomon Islands
The New Zealand government has announced that it will deploy Defence Force and Police personnel to Honiara to help restore peace and stability. “New Zealand is committed to its responsibilities and playing its part in upholding regional security,” Prime Minister Jacinda Ardern said.... More>>


CPAG: Child Poverty Monitor 2021 Highlights Persistent Inequities In Rates Of Child Poverty
Child Poverty Action Group (CPAG) welcomes the release of the Child Poverty Monitor today, which shows that prior to the Covid-19 pandemic, poverty reduction targets were largely on track for Pākehā children, however significant inequities remained for tamariki Māori, Pacific and disabled children... More>>


National Party: Bridges Appointed Finance & Infrastructure Spokesperson

Hon Simon Bridges is the National Party’s new Finance and Infrastructure spokesperson, National Leader Christopher Luxon announced today. “Simon has prodigious skills, incredible talent and the intellectual heft needed to excel as National’s Finance spokesperson,” Mr Luxon says.... More>>

Waitangi National Trust: Waitangi Week
The Waitangi National Trust has decided there will be no in-person events at Waitangi Treaty Grounds during Waitangi Week 2022. Under the COVID-19 Protection Framework it would be practically impossible to safely proceed with the usual events of Waitangi commemorations... More>>


 
 
 
 
 
 

LATEST HEADLINES

  • PARLIAMENT
  • POLITICS
  • REGIONAL
 
 

InfoPages News Channels