Gordon Campbell | Parliament TV | Parliament Today | News Video | Crime | Employers | Housing | Immigration | Legal | Local Govt. | Maori | Welfare | Unions | Youth | Search

 

Time For A Ban On Government Rebrands


The New Zealand Taxpayers’ Union is calling for a moratorium of government agency rebrands after the Ministry for Primary Industries spent $959,700 on its brand and website update.

Union spokesman Louis Houlbrooke says, “Most government agencies hold monopolies over the services they deliver. They don’t need flash branding to outshine competitors, because they don’t have any.”

“Taxpayers fund agencies to deliver services. Unfortunately, when you leave any group of bureaucrats in a room together for long enough, they’ll inevitably forget about services and turn their attention to their own logo.”

“This navel-gazing instinct is too powerful for government agencies to manage. We need to simply ban the rebrands.”

“Last year we revealed that the fire services spent $6.2 million on its rebrand – the most expensive government rebrand we’ve ever seen. Then there was CYFS, which became the Ministry for Vulnerable Children, which became Oranga Tamariki. Even local councils have jumped on the rebrand-wagon, with Porirua spending $98,000 on its infamous ‘smiley face’ rebrand.”

“Public Service Minister Chris Hipkins needs to halt all government rebrands by Ministerial diktat. Taxpayers will thank him.”
 

© Scoop Media

 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

Gordon Campbell: On The Supermarket Scam, And On Tunisia’s Scrapping Of Democracy

Are we paying too much for our groceries? Hmm. Is the Pope a Catholic? Given that the two Australian supermarket chains that dominate our grocery industry routinely rack up profits in the order of $22 billion annually, that’s a no-brainer. Yet as with New Zealand’s other socio-economic problems created by our 1980s reforms, the practical solutions seem pretty thin on the ground... More>>

 



Government: Bill Introduced To Protect Against Conversion Practices

Legislation has been introduced to Parliament to protect against practices intended to change or suppress someone’s sexual orientation, gender identity, or gender expression... More>>

ALSO:

Government: Welcomes Draft Report On The Retail Grocery Sector

The Commerce Commission’s draft report into the retail grocery sector is being welcomed by Government as a major milestone. “I asked the Commerce Commission to look at whether this sector is as competitive as it could be and today it has released its draft report for consultation,” Commerce and Consumer Affairs Minister, David Clark said... More>>

ALSO:

Child Poverty Action Group: Poverty Burden For Children Increased Due To Government Neglect - New Report

Poverty, inequity, homelessness and food insecurity are among the burdens which increased for tamariki Māori and other children in the first year of Covid-19 - partially due to Government neglect... More>>



NZUS Council: Welcomes Nomination Of Senator Tom Udall As US Ambassador To NZ

The NZUS Council welcomes the nomination of Senator Tom Udall to the role of US Ambassador to New Zealand and Samoa, NZUS Council executive director Jordan Small said... More>>

BusinessNZ: Visa Extensions Welcomed
BusinessNZ has welcomed the extension of some critical skill visa durations and changes to immigration systems to speed processing. Chief Executive Kirk Hope says move acknowledges advocacy by the hospitality sector, the BusinessNZ Network and others, and comes not a moment too soon.... More>>



Social Development: Government Initiatives Contribute To Fall In Benefit Numbers

Minister for Social Development Carmel Sepuloni has welcomed the release of the June quarter Benefit Statistics which show a continuing fall in the number of people receiving a Main Benefit... More>>


 
 
 
 
 
 

LATEST HEADLINES

  • PARLIAMENT
  • POLITICS
  • REGIONAL
 
 

InfoPages News Channels