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https://www.scoop.co.nz/stories/BU1508/S00981/sweeneyvesty-wins-pr-gold-at-koreas-ad-stars.htm


SweeneyVesty wins PR Gold at Korea’s AD STARS

SweeneyVesty wins PR Gold at Korea’s AD STARS


SweeneyVesty has won a Gold and two Silvers for PR at the AD STARS International Advertising Awards in Korea together with project partner Saatchi & Saatchi Singapore. There were a record 17,698 entries from 67 countries.

The client is Scoot, a low-cost airline operating in Asia, a subsidiary of Singapore Airlines. The AD STAR Awards were:

• Gold: PR – Practices & Specialism – Brand Voice including Strategic Storytelling

• Silver: PR – Product & Service – Finance / Services / Entertainment & Leisure / Travel

• Silver: PR – Integrated Campaign led by PR

SweeneyVesty’s success at AD STARS follows the win of a Silver Lion at the 2015 Cannes Lions International Festival of Creativity for the same campaign. The campaign video can be viewed here.

ENDS