World Video | Defence | Foreign Affairs | Natural Events | Trade | NZ in World News | NZ National News Video | NZ Regional News | Search

 


World’s highest suicide rate among Brazilian tribe

Survival International Press Release
June 5, 2014

New study reveals world’s highest suicide rate among Brazilian tribe

A shocking new study has revealed that a Brazilian tribe now suffers the highest suicide rate in the world. In 2013, at least 72 members of the Guarani tribe committed suicide (equivalent to 232 per 100,000), a rate that has nearly tripled over the last two decades. The majority of victims are between 15 and 30 years old.

The news follows violent clashes between police and indigenous protestors on the eve of the FIFA World Cup in Brazil.

The Guarani, who live in Brazil’s southern agricultural heartlands, have lost most of their land to cattle ranches and sugar-cane plantations, and their leaders are regularly attacked and assassinated. Forced from their land, the Guarani are living in squalid conditions by the roadside or in overcrowded reserves where alcoholism, disease, violence and suicide are rife.

One Guarani man said, “There’s no future, there’s no respect, there are no jobs and there is no land where we can plant and live. They choose to die because actually, they are already dead inside.”

Coca-Cola, one of the World Cup’s main sponsors, is implicated in the landgrabbing scandalwhich has brought misery and death to the Guarani. Coca-Cola has been sourcing sugar from U.S. food giant Bunge – which in turn is buying sugar cane from land which has been stolen from the Guarani.

In a letter to Coca-Cola, the Guarani pleaded, “We ask Coca-Cola to consider our suffering … We want Coca-Cola to stand beside us and feel our pain and suffering, because the sugar cane is destroying any hope of a future for our children. We ask Coca-Cola to stop buying sugar from Bunge.”

To highlight the deep irony of Coca-Cola and FIFA promoting the World Cup with an image of a happy Indian man with the words “Welcome to the World Cup for Everyone”, Survival International has created a spoof ad featuring Nixiwaka, a Yawanawa Indian welcoming the viewer to “The Dark Side of Brazil” and demanding “Let the Guarani live!”.

Amazon Indian Nixiwaka said today, “Coca-Cola is contributing to the destruction and misery of the Guarani Indians because it is buying sugar from a company which sources sugar cane from land stolen from the Guarani. Its picture of a happy Indian does not demonstrate the real situation behind the camera. Let my relatives, the Guarani, live!”

Survival’s Director Stephen Corry said, “Expropriating the image of a Brazilian Indian is an audacious move from Coca-Cola given its implication in the Guarani land grabbing scandal. This isn’t the first time tribal images have been used to promote tourism to a country whose indigenous citizens are being systematically persecuted. World Cup visitors need to realize that Brazil’s first peoples are paying the price of this economic boom.”

ENDS


© Scoop Media

 
 
 
 
 
World Headlines

 

As Health Needs Rise In Somalia, Funding Hits New Low

As health needs rise in Somalia, funding hits new low, cutting off 1.5 million from care – UN More>>

Need To End Violence Against Children In Conflict

‘We should be outraged’ more not being done to end violence against children in conflict – UNICEF chief More>>

On Mandela Day, UN Joins Call To Promote Community Service

Nelson Mandela, then Deputy President of the African National Congress of South Africa, raises his fist in the air while addressing the Special Committee Against Apartheid in the General Assembly Hall. UN Photo/P. Sudhakaran More>>

Some $3.2 Billion Needed For Ebola Recovery Efforts

Some $3.2 billion needed for Ebola recovery efforts in Guinea, Liberia and Sierra Leone – UN More>>

World Day: UN Spotlights Plight Of Vulnerable Populalations

Syrian refugees fleeing the fighting near the Syrian city of Kobani wait in a holding area before boarding buses in Turkey (September 2014). Photo: UNHCR /I. Prickett More>>

Afghanisatan: Direct Talks Between Government And Taliban

The United Nations Security Council has welcomed the recently held direct talks between Afghan Government and Taliban representatives as a step towards “peace and reconciliation” in the region. More>>

Eradicating World Hunger By 2030

Agriculture workers collect carrots on a farm in Chimaltenango, Guatemala. Photo: World Bank/Maria Fleischmann More>>

Bangladesh: Flood Leads To UN Agency Providing Food Relief

Anwar Hossain unloads cartons of High Energy Biscuits from a pickup truck and transfers them to a distribution center in Kawar Khop union, Ramu upazila, Cox’s Bazar, Bangladesh. Photo: WFP/Kamrul Mithon More>>

Ban Says World Must Act Now To Curb Climate Change

Alarmed by melting glacier in Norway, Ban says world must 'act now' to curb climate change More>>

UN Spotlights Data And Technology As Key To Sustainability

The importance of quality data and cutting edge information communication technologies (ICTs) is increasingly critical to the shaping of the future sustainable development agenda, the head of the United Nations Development Programme ( UNDP ) confirmed today. More>>

Get More From Scoop

 
 
 
 
 
World
Search Scoop  
 
 
Powered by Vodafone
NZ independent news