Local Govt | National News Video | Parliament Headlines | Politics Headlines | Search

 

Covid-19 Update - One Third Of Kiwis Are Saving For A Rainy Day

Covid-19 May 18 update

Many New Zealanders will be feeling fortunate as we enter the first full week of Alert Level 2, and this was a sentiment that was on display over the weekend when Kantar ran our 10th survey wave to gauge the attitudes of Kiwis to the Covid-19 situation. New cases remain low, schools are now open, as are many businesses. Following the release of last week’s Budget – which included a $50 billion recovery package – debate raged about whether it can help drive the New Zealand economy forward. Financial wellbeing has consistently been Kiwis’ main concern throughout the crisis and, while the health situation continues to improve, in New Zealand at least, the financial impact that Covid-19 will have on New Zealanders’ lives will continue for some time.

This email summarises a few key findings from our survey; for more information about the results, or if there’s a topic you would like us to explore for your business, please contact your Kantar account lead. Also, please note, that this is likely to be our second to last Monday update, but please do look out for details about a webinar where we will compile Kantar’s intelligence to understand how Covid-19 will forever change the relationship between brands and their customers.

One-third of Kiwis are saving for a rainy day

Stats NZ recently reported that retail card spending across the country fell during the lockdown. What we know from our monitor is that nearly one-quarter (23%) of New Zealanders now say that the impact of Covid-19 on the economy is their biggest concern, far more than the 15% who say it is the physical health of themselves and their family. With the economic outlook remaining uncertain, it is therefore unsurprising that one-third of Kiwis are putting aside any money saved during the lockdown period. Many New Zealanders obviously continue to struggle – with one-in-five saving no money during the lockdown period – while others intend to use any savings on travel within New Zealand, new clothes and out of home dining and socialising.

Auckland is where Kiwis want to travel to first domestically

With travel within New Zealand so high on New Zealanders’ agenda, once the Covid-19 situation ends, we were keen to understand where Kiwis wanted to visit first. After excluding those who picked their own town – to avoid any bias – Auckland came out on top and this decision will likely be influenced by the recent video that celebrates the silence of our biggest city, during the Covid-19 lockdown, which became the biggest ever global hit on the Visit Auckland YouTube channel. The Bay of Plenty, and Otago (which will be welcome news to the Queenstown-Lakes District), were not far behind.

A number of media channels are now being used significantly less, compared to a week ago

Media consumption, across all in-home channels, changed significantly in New Zealand as we entered lockdown. Within the last week, usage of free TV on demand / streaming, paid media subscriptions, playing computer games, and news websites has tailed-off as Kiwis return to a more “normal” life, although offline radio was a surprise which many would have expected higher usage of as more people use their cars. While brands will need to continue to watch this changing media consumption landscape closely, it is also important to recognise that the reach of a channel is a key determinant of its value.

© Scoop Media

 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

Gordon Campbell: On The Twitter Wars, And The Muller Muddles

Whatever the failings of our own politicians, spare a kind thought for the majority of Americans who did not vote for Donald Trump. Sure, it was depressing this week to watch Todd Muller clinging for dear life to his talking points on Q&A, lest he be carried away in the slavering jaws of Jack Tame…. but this was mere incompetence, not malice. At the same time the President of the United States was (a) falsely accusing one of his media critics of murder, and (b) threatening to shut down Twitter for attaching a warning label to Trump’s attempt at poisoning the electoral process by falsely claiming that postal voting has led to extensive voter fraud... More>>


 


Government: Freshwater Package Backed By Comprehensive Economic Analysis

Decisions on the Action for Healthy Waterways package are supported by comprehensive environmental and economic impact analysis by leading New Zealand research institutes, universities, and private sector firms. More>>

ALSO:

National: "Todd Muller Announces Shape Of Next Government"

National Party Leader Todd Muller has announced the line-up of the next Government. “New Zealand is facing perhaps the toughest time that almost anyone alive can remember. “We are borrowing tens of billions of dollars to get us through this crisis. There ... More>>

ALSO:

Lockdown Rules: Timeline For Moving To Level 1 Needed

The BusinessNZ Network is calling for more clarity about the conditions under which businesses can move to Covid level 1. The network is concerned about large numbers of businesses that are at risk of closure if restrictions continue at the current ... More>>

Gordon Campbell: On National’s Day Of Reckoning

Congratulations. You are one of the 55 members of the National caucus being called together tomorrow to choose who will lead you to either (a) catastrophic or (b) honourable defeat on September 19, thereby saving some (but not all) of the jobs currently on the line. Good luck. Your decision process starts NOW... More>>

ALSO:


Budget 2020: Jobs Budget To Get Economy Moving Again

Investments to both save and create jobs in Budget 2020 mean unemployment can be back to pre COVID-19 levels within two years and could see the economy growing again as early as next year. More>>

ALSO:

Covid-19 Response: Law Setting Up Legal Framework For Covid-19 Alert Level 2 Passes


The law establishing a legal framework for the response to Covid-19 has passed its final reading and will become law in time for the move to Alert Level 2 tonight.
This is a bespoke Act designed specifically to stop the spread of COVID-19... More>>

ALSO:


Trans-Tasman Bubble: PMs Jacinda And Morrison Announce Plans

Australia and New Zealand are committed to introducing a trans-Tasman COVID-safe travel zone as soon as it is safe to do so, Prime Minister Rt Hon Jacinda Ardern and Prime Minister the Hon Scott Morrison MP have announced... More>>

ALSO:

Government: Support For Arts And Music Sector Recovery

A jobseekers programme for the creative sector and four new funds have been set up by the Government to help our arts and music industry recover from the blow of COVID-19. Thousands of jobs will be supported through today’s $175 million package ... More>>

ALSO:

Government: New Zealand Joins Global Search For COVID-19 Vaccine

Foreign Affairs Minister Winston Peters, Research, Science and Innovation Minister Megan Woods, and Health Minister David Clark today announced a COVID-19 vaccine strategy, which will enable New Zealand scientists to contribute to global research efforts ... More>>

ALSO:

The Dig: Steady State Economics: We’ve Got Some (systems) Thinking To Do

In this time of impending economic and ecological crises, we urgently need to aim for a sustainable or ‘steady state’ economy. In order to get there, we will need to adopt a ‘systems-thinking’ outlook taking into account the interconnections of our complex world.

In short, we’ve got some systems thinking to do... More>>

ALSO:

Election 2020: Parties Get Into gear

The Green Party is pleased to reveal its candidate list for the upcoming election. With a mix of familiar faces and fresh new talent, this exceptional group of candidates are ready to lead the Greens back into Government. Using the most democratic list ... More>>

ALSO:

Insight Into Regenerative Agriculture In New Zealand

There is a fast growing movement in New Zealand that has been happening out in paddocks, fields, gardens and hill country across the nation. It is a movement that holds the promise to reshape our productive land use industries towards systems that work with the natural environment to regenerate the land. The movement is that of regenerative agriculture. More>>

ALSO:

Covid-19: Tracer App Released To Support Contact Tracing

The Ministry of Health has today formally released the NZ COVID Tracer app to support contact tracing in New Zealand. Kiwis who download the app will create a digital diary of the places they visit by scanning QR codes displayed at the entrances to ... More>>

ALSO:


Govt: Deep Concern At Hong Kong National Security Legislation
Foreign Affairs Minister Winston Peters today reiterated the deep concern of the New Zealand Government following confirmation by China’s National People’s Congress of national security legislation relating to Hong Kong.... More>>

ALSO:


 
 
 
 
 

LATEST HEADLINES

  • PARLIAMENT
  • POLITICS
  • REGIONAL
 


 

InfoPages News Channels