Alizé announces award category sponsorship

Media release Juice Awards.doc

Tuesday, September 18, 2007

Alizé announces award category sponsorship at Juice TV Music Awards 2007

Kevin Rowe, Director Tickety-Boo Liquor Ltd, distributors of Alizé in New Zealand, to-day announced Alizé sponsorship of the Best Urban (Hip Hop / Rn’B) award at the 2007 Juice TV Music Awards. The Annual Juice TV Awards recognise the best music talent in Aotearoa as voted by the public.

The Juice TV Awards will present 8 sponsored music category awards and feature Live Performances from some of New Zealand top musicians. Now in its 7th year, the Juice TV Awards is a celebration of emerging as well as established New Zealand talent.

Airing live on Monday the 8th of October for three hours, and repeated 3 times over the following week, this exclusive red carpet event will host over 400 of the New Zealand music industry’s movers and shakers. Alizé has been a favourite on the R&B and Hip Hop Scene ever since Tupac Skakur and Notorious B.I.G started rapping about it. Here in New Zealand, home grown artists have embraced Alizé as their own, making it their drink of choice.

Wherever you find artists such as DJ Sir Vere, Savage, Chong-Nee, DJ CXL, MC Patriarch, DJ Tikelz, Shan, DJ Mex and DJ Manchoo, Alizé is part of the mix. “Alizé is proud to sponsor the Best Urban (Hip Hop / Rn’B) award at this year’s event,” commented Kevin. “Alizé has a long standing tradition of support for and within the urban music scene and our sponsorship of the Juice TV Music Awards is a natural fit,” he added. To complement the sponsorship, Alizé will be served to guests at this strictly red carpet affair.

Tickety-Boo is also delighted to announce the appointment of Antrim Duncan as On-Premise Sales Representative. Antrim will be responsible for promoting the Tickety-Boo portfolio, which includes Alizé and Beleza Pura to on-premise establishments, as well as working on promotional opportunities.

—ENDS—

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