Real NZ Music on Screens During 2011 Rugby World Cup

Media Release
EMBARGOED UNTIL 4pm THURSDAY 5 MAY 2011

Real NZ Music on Screens During the 2011 Rugby World Cup Celebrations

There is one question sure to be on every international visitor’s lips during the 2011 Rugby World Cup this September and October:
What do we do between games?

All over the country The REAL New Zealand Festival will be celebrating the things we love most about New Zealand, from food and wine, to arts and music. This represents a unique opportunity to showcase the fantastic music made in New Zealand to visitors and local communities alike. From community events to information centres around the nation, not to mention events around the games themselves, there will be screens all over the country that will need great local content that shows the depth of New Zealand’s diverse musical culture.

Thanks to funds granted by the NZ 2011 Festival Lottery Fund, the NZ Music Commission is creating REAL NZ Music On Screens – three two-hour music video compilations, featuring the best New Zealand music and music videos, past and present.

Utilising the sizeable talents of internationally-acclaimed multi-media artist Mike Hodgson of The Dub Module, who specialise in creating large format video for LED walls and large scale video projection, these visual feasts will showcase the high quality of the music made, the technological excellence embraced by the video makers and, in many cases, the extraordinary scenery of Aotearoa.

Each two-hour compilation will have a different ‘mood’, meaning that there will be an appropriate compile to show in every situation. Additionally, each music video will carry the name of the artist for the duration of the clip, ensuring that if viewers like what they see they can discover more.

The Music Commission will also be keeping you up to date with music news from across the nation using the customised mobile app, launching in August. Not only that but you’ll have the chance to take the music with you on your journey around Aotearoa following the release of a very special CD and digital compilation, featuring tracks by artists from every host centre, and curated by a New Zealand music legend. All will be revealed at a later date...

For more information about The REAL New Zealand Festival head to:
www.NZ2011.govt.nz/REALNZFestival

For more information about the NZ Music Commission head to:
www.nzmusic.org.nz

ENDS

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