Stats from online Sportscafe episode

Stats from online Sportscafe episode

Sportscafe kicks off their second episode on Facebook tomorrow night (15 June, 8.30pm) after a very successful first showing last week.

The experiment to bring Sportscafe back via livestreaming technology was an initiative by BackingBlack, the official fan club of the All Blacks.

So here are the numbers! There was a total of 3214 unique viewers for the first episode, and over 18,000 touchpoints on the BackingBlack Facebook page regarding Sportscafe for the whole of last week (could be comments, ³likes², views of videos etc).

Comparatively, here is a quote from BackingBlack¹s account manager at Livestream:

³In terms of metrics it's hard to set benchmarks since all events are so unique, but I would say these number are very impressive. Our most similar broadcast was the Boost Mobile Surf Contest in Australia, and your numbers were definitely higher, especially considering the fact that they streamed for 3 days.²

Here is the highlights video from the first episode: http://www.youtube.com/watch?v=nesl3B-ER2g

ends

© Scoop Media