Radio Tainui launches new reo webseries – ‘Oropaki'

Radio Tainui has expanded its original programming into the digital space, with the creation of a new web series. The ‘Oropaki’ web series tackles the challenges of pronunciation and the importance of macrons. The web series launches with its first episode on Monday 21st May 2018, with a new 2-3 minute episode rolling out every week. The web series was funded by Te Mātāwai through the Tainui cluster funding round and aligns with the cluster priorities of promoting the growth and sustainability of the language.

‘Oropaki’ is a 15 episode web series targeted at second language learners, it highlights the importance of macrons - Kēkē vs Keke and pronunciation, through light-hearted, comedic and entertaining skits enacted by our very own Radio Tainui staff and whānau. We want to unbox people’s thinking with our messages of “Get your Macrons Right” and “Pronunciation Does Matter” and to reiterate the fact that little things such as macrons and pronunciation do make a huge difference in the Māori language. Our primary objective here at Radio Tainui is to promote Te Reo Māori me ōna Tikanga through innovative programming, this initiative is not only innovative and creative, it also provides an alternative forum for engagement and interaction, as well as provides an opportunity for whānau and the community to build and strengthen their language competencies.

‘Oropaki’ was a great opportunity to demonstrate the diversity of Iwi Radio and to bring forward the faces of our on air language advocates who have been inspiring, supporting and encouraging listeners for years to pursue their language aspirations. “This is a first of what we hope to be many new and innovative programming initiatives from Radio Tainui as we embrace the ever increasing presence and demand of the digital world” says General Manager Trina Koroheke.

Visit our website www.radiotainui.co.nz to check out ‘Oropaki’!

ENDS

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