Duffy Mums rewarded

Media Release
8 May 2012

Duffy Mums rewarded

This week 527 Mums will be recognised for making an extra effort at their schools.

Literacy charity Duffy Books in Homes, along with publisher Scholastic New Zealand, give a lucky Mum from each school involved in the programme a book and certificate to thank them for the effort they put in to their school and community.

This year’s recipients of the Scholastic Caught Being a Good Mum Award will receive one of the following titles: Reach for the Stars, You Are What You Eat, Butterflies in My Stomach or Snowed Under – all by Serge Bloch. The award is accompanied by a special certificate.

Kids in Duffy schools around the country have been busy telling their school just why their mum should win an award which celebrates their vital contribution to school life.

Schools vote, hold writing competitions or even make lucky draws if the decision is too tough.

Duffy Books in Homes General Manager, Linda Vagana, says “Mums play such a vital role in family literacy and we love being able to recognise their contribution.”

Since its official launch in 1995 - with 80 schools and 16,000 students - the Duffy Books in Homes programme has grown to encompass 527 schools and around 100,000 students in 2012. It has distributed more than eight million books to children in low-decile schools, and now distributes more than 600,000 books annually.
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