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Pure Advantage - Expedition to Antarctica Competition


Expedition to Antarctica

Pure Advantage is committed to a greener and more prosperous future for all New Zealanders and to developing practical opportunities to make that vision a reality.

Today we’re launching an exciting competition, with a very unique prize, aimed at inspiring young New Zealanders to think about what green growth means to them and how to spread the message to others.

In February of 2012 Robert Swan, polar explorer and environmentalist, will lead an expedition to Antarctica and Pure Advantage wants to send one young New Zealander with him.

To enter we’re asking kiwis between the ages of 19 and 26 to upload a 2-minute video showcasing what green growth means to them and how we can get all New Zealanders working towards this goal. We’re looking for young leaders who can articulate their commitment and who can inspire others.

Entries close at midday on September 12th so spread the word because the recipient of this epic prize is in for a spectacular, once-in-a-lifetime experience.

The entry details are at We’ll also be keeping you up to date via twitter as entries come in.

This is just one of our endeavours. We’re excited about it but we’re also excited about what’s coming up, talking to you more about the campaign's progress overall, about greening the NZ economy, and the huge opportunities that exist for us as a nation, as businesses, and as individuals.

Best wishes from the Pure Advantage Team


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