Minor Party Leaders And Land Sales – Drive The Reactor

Tuesday, 12 August 2014, 2:03 pm
Press Release: NZ Election Reactor

The latest NZ Election Reactor is now available for viewing and recording reactions.

It looks at the Minor Leaders Debate hosted by TV3’s The Nation on the weekend. In particular it focuses on one of the most contentious issues of the campaign so far – the sale of land to non-residents.

To record your reactions to this debate simply use the Roy Morgan Reactor app on your iPhone, iPad or Android device and go to the Land Debate.

Search your app store or scan the QR Code below for
instant access. It’s free!

Reactor for iPhone	Reactor for Android

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Once you’ve given us your reactions you might like to sign up to
react live to the upcoming Election debates on TV One and TV3 at "NZ Election Reactor" homepage.
You can also subscribe to receive Reactor announcements and results via Scoop's Newsagent service on the "NZ Election Reactor" homepage.


What happens next - Subscribe To Join In
After completing your first reactor poll you will be given an opportunity to subscribe to receive notifications from Roy Morgan about future NZ Election Reactors.
You can also subscribe to receive Reactor announcements and results via Scoop's Newsagent service on the "NZ Election Reactor" homepage.
Why we are doing this
Scoop hopes its use of the Reactor during the 2014 election will help us better understand how and why voters change their voting intentions during the intensive media melee which leads up to an election.

The Reactor is ground-breaking as it enables crowd-sourced reactions to provide a precise picture of how specific developments, political promises and news events affect the public mood The art of political punditry is to interpret these things based on hunches and experience, The Reactor provides us pundits with data and evidence to back up our views.

As a media outlet with a strong lineage in digital innovation around election reporting, Scoop is delighted that in this our sixth NZ election we can innovate further and deliver a clearer understanding of just how NZ's democracy is working on the inside.

Roy Morgan Research
Roy Morgan Research is Australia’s best known and longest established market research and public opinion survey company. Roy Morgan Single Source is thorough, accurate, and provides comprehensive, directly applicable information about current and future customers. It is unique in that it directs all the questions to each individual from a base survey sample of around 55,000 interviews in Australia and 15,000 interviews in New Zealand annually - the largest Single Source databases in the world. The questions asked relate to lifestyle and attitudes, media consumption habits (including TV, radio, newspapers, magazines, cinema, catalogues, pay TV and the Internet), brand and product usage, purchase intentions, retail visitations, service provider preferences, financial information and recreation and leisure activities. This lead product is supported by a nationally networked, consultancy-orientated market research capability.

See also:

Visit ( & Bookmark ) Scoop's "NZ Election Reactor" Homepage for updates on the Reactor.

© Scoop Media

NZ Election Reactor

Your reactions on the political highs & lows of the week

The NZ Election Reactor is an interactive project that records your reactions to the regular 'Political highs & lows of the week' video based on a positive or negative scale. Your reactions are compiled anonymously with many others that creates an insightful look at how our politicians and political candidates faired in media coverage moment-by-moment. Results and analysis will also be published for the record as we lead up to the 2014 General Election.

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The NZ Election Reactor is Presented by Scoop & Powered by Roy Morgan Research.