Search And Find In The Newspaper World

Search And Find In The Newspaper World

Darmstadt, 28 February 2008 - On 28th February, IFRA Search, the search engine for the news publishing industry, officially goes online. With www.ifrasearch.com, IFRA is introducing the first professional research tool for specialised searching on to the market: by using IFRA Search, persons working in the media industry will find all information relevant to the news publishing industry drawn from IFRA's own, partners' and other high-quality sources.

Its vertical orientation ensures that the hits generated by IFRA Search offer quality instead of quantity - the result of a two-year development period based on more than 40 years of IFRA know-how in the news publishing industry. Thus the IFRA search engine offers the possibility to find important contents quickly and precisely.

"There is an enormous volume of knowledge concerning the news publishing industry spread throughout the world. An important objective of IFRA Search is to index as much of this material as possible", says IFRA CEO Reiner Mittelbach. "Even if access to the material is limited (password protected), its inclusion in IFRA Search contributes to heightening general awareness of the wealth of research projects, studies, publications and reports that exists on topics that are of decisive interest for the industry."

ENDS

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