Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Domino's Unveils New Logo

August 6, 2012

Domino's Unveils New Logo

Australasia's largest pizza delivery company Domino's has today launched a new 'tile' logo and dropped the word pizza from the design in its latest move to showcase the company's enticing new image.

Domino's CEO Don Meij says the new logo is cleaner, stronger and more modern than the traditional diamond design.

"Domino's is one of the world's most recognised pizza companies and we are very proud of our heritage," Mr Meij says.

"However, our business, particularly here in New Zealand, has evolved significantly over the years from new store designs to better quality ingredients and greater menu choices.

"It was time to improve the one thing that signifies our brand - by creating a new clean, crisp and strong brand logo that reflects our new directions.

"We want to signal outside that something has changed inside, we want people to think differently about Domino's and believe this new logo design is the right step," says Meij.

The new logo design incorporates Domino's iconic blue and red colours into a single feature tile.

New Zealand customers will be among the first in the world to see the logo when it is rolled out in new store developments across the country.

"Over the next few weeks we will be incorporating the new logo into all advertising, marketing material and digital platforms," says Meij.

Domino's Pizza employs more than 21,000 team members across Australia, New Zealand, France, Belgium and The Netherlands and makes more than 60 million pizzas a year.

About Domino's

Domino's Pizza Enterprises Limited is Australia's only publicly-listed pizza company and is the master franchisor for the Domino's Pizza brand in Australia, New Zealand, France, Belgium and The Netherlands. Domino's and its franchisees have 894 stores across five countries, employing more than 21,000 part-time and full-time staff and making more than 60 million pizzas each year.

For more information, visit www.dominospizza.co.nz

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Wine: 20% Of Marlborough Storage Tanks Damaged By Quake

An estimated 20 percent of wine storage tanks in the Marlborough region, the country’s largest wine producing area, have been damaged by the impact of the recent Kaikoura earthquake. More>>

ALSO:

ACC: Levy Recommendations For 2017 – 2019 Period

• For car owners, a 13% reduction in the average Motor Vehicle levy • For businesses, a 10% reduction in the average Work levy, and changes to workplace safety incentive products • For employees, due to an increase in claims volumes and costs, a 3% increase in the Earners’ levy. More>>

Women's Affairs: Government Accepts Recommendations On Pay Equity

The Government will update the Equal Pay Act and amend the Employment Relations Act to implement recommendations of the Joint Working Group on Pay Equity. More>>

ALSO:

Immigration: Increase In Seasonal Workers For RSE

The current cap will be increased by 1,000 from 9,500 to 10,500 RSE workers for the 2016-17 season. Mr Woodhouse says the horticulture and viticulture industry is New Zealand’s fourth largest export industry, producing almost $5 billion in exports. More>>

ALSO:

Hurunui: Crown Irrigation Invests Up To $3.4m In North Canterbury

Crown Irrigation Investments will invest up to $3.4m in the Hurunui Water Project, an irrigation scheme that will be capable of irrigating up to 21,000 hectares on the south side of the Hurunui River in North Canterbury. More>>

ALSO:

Not So Great:Butterfly Eradication Success

The invasive pest great white butterfly has been eradicated from New Zealand in a world-first achievement, Primary Industries Minister Nathan Guy and Conservation Minister Maggie Barry say. More>>

Gordon Campbell: On The Government’s Tax Cuts Fixation

Long before the earthquake hit, the dodginess of the government tax cuts programnme was evident in the language of its packaging. It is being touted as a “tax cuts and family care” package... More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news