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ASB True Rewards available to contribute to Our People

Friday 29 March 2019

ASB True Rewards available to contribute to Our People, Our City Fund

ASB customers now have the option to contribute their True Rewards dollars to the official Christchurch Foundation’s Our People, Our City Fund.

True Rewards is ASB's long-standing loyalty rewards programme. Members earn True Rewards dollars when they make purchases using their ASB True Rewards Visa credit card. Every True Rewards dollar is worth one NZ dollar.

ASB executive general manager retail Craig Sims says “Our people and our customers have been asking how we can help the families most affected by the Christchurch terror attacks, and this seemed like another meaningful and practical way to do that”.

Since Friday 15 March, ASB along with ASB customers and staff have rallied in support contributing to the Our People, Our City Fund. The contributions will be used to meet the long and short term needs of the families most affected.

“Our hearts are with those affected by the Christchurch terror attacks and we’re just trying to show that we’re all standing firmly beside the Muslim community in solidarity of peace and unity,” says Sims.

ASB customers can contribute anything from one True Rewards dollar upwards.

More information about contributing True Rewards dollars can be found at or


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