Video | Business Headlines | Internet | Science | Scientific Ethics | Technology | Search


Dangers of Exposure to Excessive UV Radiation

Hidden From the Unsuspecting Visitors: The Dangers of Exposure to Excessive UV Radiation in New Zealand

Open Letter To PM Helen Clark

The Management School of Restorative Business (MSRB) notes with growing concern a new advertising campaign for New Zealand tourism broadcast through the cable TV networks throughout South East Asia under the Orwellian rubric of "Pure NZ!"

Unfortunately, the ads fail to carry the vital health warning:

1. Non-melanoma skin cancer. One in 29 people in New Zealand is diagnosed with skin cancer each year. New Zealand is the second worst hotspot for skin cancer in the world.

2. Melanoma. The potentially fatal melanoma incidence rates in New Zealand are about 10 times higher than in other countries. At lease two-thirds of all melanoma cases are directly associated to UV radiation exposure.

3. Immunodeficiency. Exposure to the excessive UV radiation in New Zealand impairs human immune system; it causes genetic mutations, increases risk of diseases from the human immunodeficiency virus HIV- 1, herpes viruses, malaria, tuberculosis, leprosy, dermatitis, and E. coli as well as several blood diseases.

4. Cataracts. The exposure to excessive UV radiation in New Zealand results in increased incidents of cataracts (as well as other eye damage).

NZ authorities are acting dishonestly and reprehensibly by preying on unsuspecting foreign tourists, students and new immigrants, while failing to inform them about the dangers of exposure to the excessive UV radiation in New Zealand.

MSRB anticipates that NZ Parliament would enact legislation

1. Mandating detailed health warnings concerning the dangers of exposure to the excessive UV radiation in New Zealand on all advertising, including radio, television and Internet, prepared by or broadcast for govt. agencies especially NZ Ministry of Tourism, NZ Ministry of Education and NZ Immigration Services as well as the tourist industry forthwith.

2. Allocating a substantial fund for compensating the foreign visitors, students and recent immigrants whom NZ authorities failed to warn about the dangers of exposure to the excessive UV radiation in New Zealand .

Signed for MSRB by

Harry Saloor Founder The Management School of Restorative Business (MSRB)

© Scoop Media

Business Headlines | Sci-Tech Headlines


Onetai Station: Overseas Investment Office Puts Ceol & Muir On Notice

The Overseas Investment Office (OIO) has issued a formal warning to Ceol & Muir and its owners, Argentinian brothers Rafael and Federico Grozovsky, for failing to provide complete and accurate information when they applied to buy Onetai Station in 2013. More>>


Tomorrow, The UN: Feds President Takes Reins At World Farming Body

Federated Farmers president Dr William Rolleston has been appointed acting president of the World Farmers’ Organisation (WFO) at a meeting in Geneva overnight. More>>


I Sing The Highway Electric: Charge Net NZ To Connect New Zealand

BMW is turning Middle Earth electric after today announcing a substantial contribution to the charging network Charge Net NZ. This landmark partnership will enable Kiwis to drive their electric vehicles (EVs) right across New Zealand through the installation of a fast charging highway stretching from Kaitaia to Invercargill. More>>


Watch This Space: Mahia Rocket Lab Launch Site Officially Opened

Economic Development Minster Steven Joyce today opened New Zealand’s first orbital launch site, Rocket Lab Launch Complex 1, on the Mahia Peninsula on the North Island’s east coast. More>>


Marketing Rocks!
Ig Nobel Award Winners Assess The Personality Of Rocks

A Massey University marketing lecturer has received the 2016 Ig Nobel Prize for economics for a research project that asked university students to describe the “brand personalities” of three rocks. More>>


Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>


Get More From Scoop

Search Scoop  
Powered by Vodafone
NZ independent news