Super rides with Superdockets

Passengers on North Star, Metrolink, LINK, GO WEST and Waka Pacific buses will now find their bus travel provides them with an added extra.

The bus companies have entered into an agreement with Superdockets, who make the planet’s smallest billboards, to provide a value add travel experience for their Auckland bus passengers.

Passengers will be familiar with the dockets which can also be found on the back of some supermarket receipts.

“Enhancing the public transport experience for our customers is how we will make ourselves the way our communities choose to travel,” says Zane Fulljames, General Manager Operations.

“By innovating and giving our customers the chance to get something for free every time they catch the bus we are contributing to achieving our goal. Every customer should get something free to the value of at least $4.00 or the chance to win an overseas trip each time they take one of our buses. This is why we have entered into this agreement with Superdockets.”

Customers who receive a paper ticket will find the superdockets on the reverse side of their ticket.

“We are really excited about being able to give Auckland bus travellers strong value offers that they can use on a regular basis, even daily if they wanted to,” says Melanie Heap, Sale Manager, Superdockets.

“For advertisers we’re able to provide a unique audience that have time to view and appreciate the attractive offers and drive new consumers to their businesses. It’s a win/win situation for both commuters and advertisers alike.”

“Businesses are able to easily measure the success of any campaign as the results are clearly visible from the number of ‘bus ticket coupons’ brought in by commuters.”

The incentives can be found on the back of all North Star, Metrolink, LINK, GO WEST and Waka Pacific bus tickets.

ENDS

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