Mission Estate Offers Chance To Win Dream Holiday

For immediate release

Mission Estate Gives Customers The Chance To Win Their Dream $10k Holiday

Mission Estate Winery has launched a new winter competition giving customers the chance to win their own individually designed, ultimate holiday experience valued at $10,000.

Mission Estate brand manager, Rebecca Nicholls says the competition is designed to allow the winner to create their own dream holiday, no matter what their individual tastes.

"The 'Dream up your $10,000 Mission competition gives entrants the chance to sit back and enjoy a glass of Mission wine, while creating their own ultimate holiday itinerary - whether it's backpacking around the world or indulging in a romantic trip to Paris.

"The beauty of the competition is that it gives entrants the chance to take total control of the prize and let their imaginations run wild. We are really looking forward to seeing what the winner comes up with."

To help entrants find inspiration, Mission Estate has linked to the Air New Zealand Holidays website which features more than 200 holiday ideas, ranging from walking the spine of the world in Peru to swimming with dolphins in Tahiti.

In addition to the major prize, entrants also have the chance to win one of 10 Sony DSCW80 Cyber-shot cameras, valued at $550 each.

The 'Dream up your $10,000 Mission' competition runs from May until August 2007. To enter customers simply need to purchase any bottle of Mission Wine carrying a promotional neck-tag and follow the instructions to enter online or via post.

ENDS

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