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Chevron,The Economist Group Launch Energyville


Chevron and The Economist Group Launch Energyville Game. Students and consumers invited to play, compare, challenge: power a city and join the debate with on-line energy game

Chevron Corporation (NYSE:CVX), in conjunction with The Economist Group, today launched Energyville, an interactive on line game that challenges players to meet the energy needs of a virtual city with a population the size of New Zealand.

Chevron is represented in New Zealand by Chevron New Zealand and markets the Caltex fuel brand.

Energyville, developed using data and content provided by the Economist Intelligence Unit, The Economist Group’s research arm, examines the economic, environmental and security trade-offs and opportunities associated with different energy sources. To power Energyville’s homes, offices, factories and vehicles, players must balance the same competing demands faced by policymakers, businesses and consumers every day.

The game spans a period from the present day to 2030, with players managing the energy supply for their growing city through random events that affect their choices and highlight the consequences of their actions. Energyville is hosted on www.willyoujoinus.com, an energy discussion forum that Chevron created.

“Energyville is an engaging way of looking at the real-world decisions that have to be made in meeting rising global energy needs,” said Chevron New Zealand Country Chairman Nick Hannan.

“Sponsoring Energyville supports Chevron’s efforts to encourage a global debate of the critical energy issues. Energyville gives people an opportunity to test their energy literacy and learn for themselves the challenges in powering their own community.”

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Paul Rossi, North American publisher of The Economist, said: “There is no ‘right’ answer to the world’s energy problems. Energyville was designed to show the complexities and the tough choices that have to be made to meet the energy needs of a growing, modern city. Given the importance of energy in everyone’s lives, Energyville is an opportunity to stimulate and inform the debate and help create awareness around our energy choices.”

Energyville represents an average industrialised global city of almost four million people, which is about the same as the population of New Zealand. Population growth and energy demands, impacts and costs, are based on projected socio economic and energy usage data for the USA and are comparable to New Zealand conditions.

As players move through the game’s phases, they learn about the characteristics of the different energy sources and understand how different events affect their choices. The economical, environmental and security impacts of their chosen energy portfolio are calculated using an energy-management points system. Players can compare their scores with other players, challenge a friend and debate the results on www.willyoujoinus.com.

The Economist Group is a private company. The publications and services delivered under The Economist brand are The Economist newspaper, Economist.com, Economist Intelligence Unit, Economist Conferences, Economist Corporate Network, The World In and Intelligent Life. The group’s other global brands include CFO, a publication for senior finance executives (CFO, CFO Europe, CFO Asia, CFO India, CFO China, CFO.com), EuroFinance Conferences, and Roll Call (including GalleryWatch) and European Voice (aimed at decision makers on Capitol Hill and in Brussels, respectively). More information is available at www.economistgroup.com.

Chevron markets the Caltex brand in New Zealand, with nearly 300 service stations and Star Mart convenience stores throughout the country. Chevron New Zealand is an indirect, wholly owned subsidiary of Chevron Corporation, one of the world's leading integrated energy companies. The company has about 58,000 employees, and Chevron’s subsidiaries conduct business in approximately 180 countries. Chevron operates across the entire energy spectrum—exploring for, producing and transporting crude oil and natural gas; refining, marketing and distributing fuels and other energy products; generating power; designing and marketing large-scale energy efficiency solutions; and commercialising the energy resources of the future, including biofuels and other renewables. Chevron is based in San Ramon, California. More information about Chevron is available at www.chevron.com.

ENDS

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