Business coaching on the rise across the globe

Press release – 03.08.2009
 

Business coaching on the rise across the globe

From today the full Frank Bresser Consulting Report (170 pages) on the Global Coaching Survey 2008/2009 results is available as download for free at http://www.frank-bresser-consulting.com/globalcoachingsurvey.html  

The Global Coaching Survey 2008/2009, for the first time, examined the situation of business coaching in the world overall, in each continent, region and country. The project covered 162 countries.

Media across the globe (e.g. in USA, Singapore, UK, Germany, Czech Republic, Canada) have already reported about the results on the basis of the Executive Summary which was pre-published in July. From today, also the detailed report (170 pages) as well as special report editions for each continent are available as download for free at: http://www.frank-bresser-consulting.com/globalcoachingsurvey.html

According to the research results, business coaching is a global phenomenon today. Highly developed and dynamic “centres” of coaching are established around the world, yet comprehensive area-wide coverage of coaching is far from a reality (this is true for all continents). Here are some findings:

·   There are about 43,000-44,000 business coaches minimum operating in the world.

·   The top 10 countries with the highest numbers of coaches include an Asian, an African and a South American country (Japan, South Africa, Brazil).

·   The top 7 countries (i.e. US, UK, Germany, Australia, Japan, Canada, South Africa) comprise only 10% of the world population, but about 73% of all business coaches.

·   Europe, North America and Australia – representing just 20% of the world population - comprise 80% of all business coaches of the world.

·   In 33 countries, coaching is already in the growth phase. In a further 50 countries, coaching has entered the introduction phase. In only two countries, coaching is in the maturity phase. In no country, it is in decline. However, in 77 countries (nearly 50%), business coaching hasn’t yet visibly developed.

·   Coaching is already widely accepted and used as a business tool in 28 countries across all continents.

·   In 27 countries, business coaching is well advanced towards becoming a profession. (National and international coaching associations exist in Northern America, Europe, and Australasia. There are also some in South America, but few in Asia and even less in Africa.)

·   There is an overall balance of directive and non-directive coaching approaches in the world.

Generally speaking, there is no dominant picture of coaching yet and diversity prevails. There is not the African, Asian, Australasian, European, North American or South American approach. But you need to look into each region and country to find out more about their approach to coaching.

The project was initiated and conducted by Frank Bresser Consulting.

Frank Bresser is the global business expert for the successful implementation and improvement of coaching. Supported by his worldwide team of assistant consultants, he advises companies on the effective use of coaching. His expertise is used and put in practice successfully in organisations across the globe and has set international standards in the implementation and improvement of coaching.

ends

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