Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Slimmer, lighter PlayStation3 NZ Sales Take Off

Slimmer, lighter PlayStation3 New Zealand Sales Take Off

More than 4,600 PlayStation®3 (PS3™) units sold in the first 17 days; PS3 achieves number one selling console in New Zealand three weeks running;
New PS3 250GB console announced

Auckland, Friday, September 25 2009: Sony Computer Entertainment New Zealand (SCENZ) announced today that the new slimline PlayStation®3 (PS3™) 120GB console has enjoyed a very successful debut in New Zealand; with more than 4,600 units sold between launch on the 3 September up to 20 September.

PS3 was the number one selling console in New Zealand during launch week and official GfK figures reveal the console has held that position each week since its launch. This news comes as SCE globally announced yesterday at Tokyo Games Show the introduction of a PS3 250GB console launching this October and a Motion Controller arriving mid-2010.

David Hine, Sales and Marketing Director, Sony Computer Entertainment New Zealand said, “The new PlayStation 3 slim model has experienced exceptionally strong sales in the New Zealand market. Sales exceeded 4,600 units in 17 days and sold through more than 2,800 in the first 4 days alone.”

“Its sleek design and more affordable price point are key factors driving purchase, but more importantly, consumers are now more aware of the full entertainment benefits of the console, including the Blu-ray player and online capabilities. Kiwis now demand more out of their home entertainment experience and the PS3 certainly delivers.”

The new PS3 has everything a family could wish for this Christmas; a broad range of exclusive games, award winning Blu-ray player, media storage and free access to an ever expanding world of content and applications through PlayStation®Network. PS3 owners in New Zealand will be able to enjoy even more entertainment on demand services coming soon to the console, including Vidzone™ – free music video streaming.

The launch of PlayStation 3 was supported by a new marketing campaign developed to communicate the full functionality of the PS3, positioning the console as the ultimate entertainment device to enjoy in the home.

Games are the start of the PlayStation 3 home entertainment experience and exclusive content available this year offers something for the whole family to enjoy. Upcoming blockbuster titles include party favourite, SingStar® Motown, award-winning action adventure, UNCHARTED 2: Among Thieves™, more time travelling fun with Ratchet & Clank® Future: A Crack in Time, and the genre defining augmented reality game, EyePet™, that interacts with the PlayStation®Eye camera.


© Scoop Media

Business Headlines | Sci-Tech Headlines


Barfoot & Thompson: Auckland Rental Prices Inch Up Again, But Upward Trend Could Ease In Coming Months

Data from nearly 16,000 rental properties managed by real estate agency Barfoot & Thompson shows Auckland’s average weekly rent rose by $6.12 (or 1 percent) during the second quarter... More>>

ComCom: Draft Report Says Regulatory System Favours Established Building Products
The Commerce Commission’s draft report into competition in the residential building supplies industry has identified two main factors negatively impacting competition... More>>

Statistics: Annual Wage Inflation Rises To 3.4 Percent
Wage inflation, measured by the labour cost index (LCI), was 3.4 percent in the year ended June 2022, while average ordinary time hourly earnings rose 6.4 percent, Stats NZ said today... More>>


Heartland: Retirees Facing Pressure From Higher Cost Of Living And Increasing Debt In Retirement

Heartland has seen a significant increase in Reverse Mortgages being used to repay debt. Among the most affected by the increasing living costs are retirees, many of whom are trying to get by on NZ Super alone... More>>

APEC: Region’s Growth To Slow Amid Uncertainties And Crises
Economic growth in the APEC region is expected to slow this year amid soaring inflation, a protracted war in Ukraine and heightened uncertainties, on top of the continuing impact of the pandemic and virus mutations that are draining resources, according to a new report by the APEC Policy Support Unit... More>>

Financial Markets Authority: Survey Sheds Light On New Zealanders’ Experiences With Financial Sector
Most New Zealanders are confident in their ability to make financial decisions, but only one-fifth say they are in a secure financial position... More>>