ActionStep Signs Agreement with UK-based Deskforce

News release
Monday 19 October 2009

ActionStep Signs Agreement with UK-based Deskforce

ActionStep, a leading New Zealand Software as a Service (SaaS) provider, has signed an agreement with UK based Deskforce to deliver ActionStep’s CRM+ hosted solution to Deskforce’s 20,000-plus customer base in the UK and continental Europe.

Deskforce will also target new market sectors with CRM+, via its established network of Managed Service Providers.

Deskforce is a leading provider of SaaS desktop management tools to the UK and European markets. ActionStep’s hosted CRM+ solution integrates perfectly with Deskforce’s established product portfolio and enhances its strategy to become a leading centre of excellence for SaaS-based applications. With six years’ experience in the SaaS space, Deskforce will be launching a number of new solutions in the coming months to widen and strengthen its service offering.

Paul Sadlier, CEO, Deskforce EU, comments: “ActionStep’s philosophy and approach is in perfect harmony with Deskforce’s and with market demands. Today, customers want and expect solutions that deliver bottom-line business benefits, not me-too solutions. Delivering applications as a hosted solution, securely, anywhere globally, improves these benefits both financially and operationally.”

Ted Jordan, founder and CEO, ActionStep, says: “We’re excited about our launch into the UK market. The relationship with Deskforce means we will be able to make an immediate impact. With a large, existing client base, and a proven track record in the SaaS space, Deskforce is an ideal channel for ActionStep.”

A quick video introduction to CRM+ is available at www.actionstep.com/products/crm

ENDS

ActionStep Profile

Developed and based in New Zealand, ActionStep handles all aspects of the client enterprise in a single integrated application – from customer relationships through to marketing and sales, operations, business intelligence, document management, email, accounting, employee management and payroll. ActionStep’s modular system ensures that businesses can have their requirements met through a standalone or combination solution.

Because ActionStep is delivered to clients over the internet, using the Software as a Service (SaaS) model, it does not require hosting, maintenance, management, updating etc. on the part of the client. Users can access it from a web browser anywhere in the world, from either a Windows or Macintosh platform. Traditional barriers to entry have been removed – payment is by a low monthly subscription and there are no lengthy contracts to commit the customer.

ActionStep won the international category in the 2009 Best of SaaS Showplace awards in the United States. In 2007, it won the New Zealand ComputerWorld Award for excellence in the use of information and communications technology in a small business.

For more information visit: www.actionstep.com.

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