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Wilderness Motorhomes Increases its Stake
Wilderness Motorhomes Increases its Stake in Kiwi Tourism Industry
Wilderness Motorhomes is set to increase its stake in Kiwi tourism, as it announces its partnership with ex-KEA founder, Michael Becker, while scooping the industry recognised 2010 Rankers Traveller Voted Awards within the same month.
Becker, new shareholder and major investor in the motorhome rental business, brings a wealth of tourism experience from his days at KEA Campers, a company he co-founded in 1995.
After selling his shareholding in 2007, Becker took some time out before looking for the right opportunity to re-enter the campervan rental industry and leverage his extraordinary credentials in this field.
“I had been analysing the market for some time and Wilderness really stood out as a niche player that has consistently punched above its weight, delivering outstanding service and innovation.
“The recognition earned at last week’s 2010 Rankers Traveller Voted Awards is testimony to this - a phenomenal result especially as customers determine these awards.
“Wilderness has huge potential and I am working closely with the existing directors to implement a long term strategy that will deliver sustained growth and increased market share,” says Becker.
The 2010 Rankers Traveller Voted Awards are the only tourism awards judged by customers, attracting over 10,000 votes from active tourists and travellers, this year voting Wilderness a category winner as well as the esteemed Supreme winner for Transport Provider. Wilderness was also a category winner in 2009.
Wilderness founder John Managh and his sister Mary Hamilton are thrilled with their recent recognition and the company’s exciting new direction:
“Winning the category award two years running was quite something but to scoop the Supreme award in 2010 is fantastic! It just reinforces that we are delivering what the customer wants.
“Now with the addition of Michael Becker’s extensive industry knowledge, Wilderness is set to extend its reputation and market share well into the future. Wilderness will be a force to be reckoned with.”
ENDS
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