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The word ‘change’ frightens most Kiwis
The word ‘change’ frightens most Kiwis
By Peter Kerr for sticK
(sticK - Nov. 4 2010 ) New Zealanders, and Australians for that matter, don’t like the word ‘change’ apparently. It’s part of our culture.
Compared to an American worker for example hearing the word change, “they’ll ask when, and how much,” says Phillip Capper director of Wellington-based WEB Research.
Speaking at the ‘Running Hot 2010’ (realising the value of research for NZ) conference, the organisational and sector learning consultant says, generally speaking, the first question a kiwi asks when hearing the word change is “why?”
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For sticK – science, technology, innovation &
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Peter Kerr
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Writer, communicator, simplifier, storyteller.
Versed in the art and science of translating something complicated into an understandable message.
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