Invivo Wines to Partner New Zealand Fitness Awards
Bella by Invivo Wines to Partner New Zealand Fitness Awards
FOR IMMEDIATE RELEASE
25th November 2010, Auckland New Zealand
Bella by Invivo wines has signed up to
sponsor the 2010 New Zealand Fitness Industry Awards gala
event being held at the Hyatt in Auckland. Bella is
Invivo’s latest release with just 9% alcohol and 30% fewer
calories than their standard Sauvignon Blanc, the label also
includes a full nutritional table.
New Zealand Fitness chief executive Richard Beddie states "Fitness New Zealand are very pleased to have been able to source Bella by Invivo wines as a partner for our awards evening. The evening is about celebrating success in the exercise and fitness industry, and those in the industry understand life is about balance. So for those that choose to drink, what better than a lower alcohol and lower calorie wine"
Bella was recently launched at New Zealand Fashion Week and is off to a promising start, with Ben Moechtar (Executive Committee Member & NSW Representative of the Sommeliers Association of Australia) pouring Bella at his own popular Sydney restaurant Delicado. Tim Lightbourne, co founder of Invivo states, “We have been planning for the New Zealand Fitness Industry awards for a while with Richard and supporting with our lower calorie, 9% alcohol Bella Sauvignon Blanc”
The Fitness Industry Awards have been running since 2005, and are designed to recognise those making a contribution to the health and wellness of New Zealanders through exercise and fitness. The awards are being held on Saturday 27th of November with over 350 guests from the health and fitness industry from across New Zealand.